Brandwave

Elvie vs Medela:Which is searched more?

In September 2026, Medela had more branded searches than Elvie among pump bag brands worldwide. Medela was estimated to have 3.6K branded searches compared to Elvie’s 390, and held a 1.9% Share of Search versus Elvie’s 0.2%. These are worldwide searches for English-language branded terms.

Share of Search among pump bag brands worldwide in September 2026Which is more popular in search, Elvie or Medela?
Elvie0.2%390 searches
vs
Medela1.9%3.6K searches

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Which is more popular in search, Elvie or Medela?

Compare the pump bag brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Elvie and Medela among pump bag brands worldwide, by month

Share of Search by month for Medela, Elvie. The figures are in the table below the chart.

View monthly share of search table
MonthSpectraMedelaMomcozyElvie
Oct 202596.3%2.5%0.9%0.27%
Nov 202596.4%2.4%0.88%0.26%
Dec 202596.7%2.2%0.79%0.29%
Jan 202696.8%2.2%0.8%0.24%
Feb 202697%1.9%0.87%0.21%
Mar 202697.1%2%0.72%0.22%
Apr 202697.1%1.8%0.82%0.2%
May 202697.1%1.8%0.82%0.2%
Jun 202697.1%1.8%0.82%0.2%
Jul 202697.4%1.7%0.75%0.12%
Aug 202697.1%1.8%0.95%0.19%
Sep 202697%1.9%0.98%0.2%

How has the Elvie and Medela comparison changed over the last 12 months?

  • Medela was ahead of Elvie in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Elvie’s estimated Share of Search among pump bag brands worldwide moved from 0.27% to 0.2%, and its estimated monthly branded searches moved from 480 to 390.
  • Across the 12 months ending September 2026, Medela’s estimated Share of Search among pump bag brands worldwide moved from 2.5% to 1.9%, and its estimated monthly branded searches moved from 4.4K to 3.6K.

How did search popularity change for pump bag brands worldwide in September 2026?

  1. Estimated monthly branded searches for Elvie worldwide fell 18.8% over 12 measured months, from 480 to 390 in September 2026.

  2. Estimated monthly branded searches for Medela worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Elvie’s and Medela’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elvie

1 branded search term

  • breast pump elvie

Medela

1 branded search term

  • breast pump medela

How the Brand Demand Index is measured

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