Brandwave

Anker vs Sony:Which is more popular?

In September 2026, Sony had more branded searches than Anker among projector brands worldwide. Sony had about 2.7 million branded searches, while Anker had 1.2 million. Sony made up 46.4% of all projector brand searches we track, and Anker accounted for 20.7%. When we asked ChatGPT and Google AI Overviews about projector brands, Sony appeared in three of the five answers and Anker in one. Sony was mentioned before Anker in every answer that named either.

Among projector brands worldwide in September 2026

Who do people search for more?

Sony, about 2 searches for every 1 for Anker

Sony 2.7M searchesAnker 1.2M searches

Who does AI mention more?

Sony, mentioned in 3 of 5 answers, Anker in 1

Sony in 3 of 5Anker in 1 of 5

Who does AI recommend more?

Sony, named ahead of Anker in 3 of 3 answers

Sony first in 3Anker never first

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Top projector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Sony was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Anker was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Sony was listed before Anker in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Epson1st
  2. BenQ2nd
  3. Sony3rd
  4. Hisense4th
  5. JVC5th
  6. Optoma6th
  7. XGIMI7th
  8. Anker8th
  9. ViewSonic–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Epson5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Hisense4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BenQ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sony3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • JVC2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • XGIMI2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anker1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Optoma1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ViewSonic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about projector brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Anker or Sony more popular in search?

This chart shows how often people search Google for Anker and Sony by name. Each line represents a brand's share of searches for all nine projector brands we track, month by month, from English-language searches worldwide.

Anker and Sony among projector brands worldwide, by month

Share of searches by month for Sony, Anker. The figures are in the table below the chart.

View monthly share of searches table
MonthSonyAnkerEpsonHisenseJVCXGIMIBenQOptomaViewSonic
Oct 202541.2%18.4%12.4%15.2%5.5%2.8%3.6%0.67%0.18%
Nov 202543.9%16%10.8%16%4.8%4.4%3.3%0.58%0.16%
Dec 202545.6%16.7%11.2%13.7%5%3.8%3.3%0.55%0.13%
Jan 202645.2%16.5%13.6%13.6%4.1%3.1%3.3%0.54%0.13%
Feb 202644.7%16.4%13.4%13.4%4.9%3%3.2%0.6%0.16%
Mar 202642.9%19.1%12.9%12.9%4.7%2.9%3.8%0.63%0.16%
Apr 202643.6%19.5%13.1%13.1%3.9%2.9%3.3%0.52%0.16%
May 202641.6%18.6%12.5%15.3%4.6%3.6%3.1%0.5%0.15%
Jun 202640.1%17.9%12%17.9%4.4%3.9%3.1%0.53%0.14%
Jul 202646.4%16.9%11.4%13.9%3.4%4.4%3%0.46%0.17%
Aug 202648%17.5%11.8%11.8%3.5%3.8%2.9%0.47%0.14%
Sep 202646.4%20.7%11.4%11.4%3.4%3.3%2.8%0.41%0.14%

How has the Anker and Sony comparison changed over the last 12 months?

3 findings
  • Sony was ahead of Anker in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Anker’s share of searches among projector brands worldwide moved from 18.4% to 20.7%, and its estimated monthly branded searches moved from 1M to 1.2M.
  • Across the 12 months ending September 2026, Sony’s share of searches among projector brands worldwide moved from 41.2% to 46.4%, and its estimated monthly branded searches moved from 2.2M to 2.7M.

How did search popularity change for projector brands worldwide in September 2026?

2 changes
  1. In September 2026, Anker gained share of searches among projector brands worldwide, from 17.5% to 20.7%.

  2. In September 2026, Sony lost share of searches among projector brands worldwide, from 48% to 46.4%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Anker’s and Sony’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anker

1 branded search term

  • anker

Sony

1 branded search term

  • sony

How the Brand Demand Index is measured

Other head-to-heads among projector brands

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