Brandwave

Appcues vs Userpilot:Which is searched more?

In August 2026, Appcues had more branded searches than Userpilot among product onboarding tools worldwide. Appcues was estimated to have 6.9K branded searches compared to Userpilot’s 5.6K, and held a 43.5% Share of Search versus Userpilot’s 35.2%. These are worldwide searches for English-language branded terms.

Share of Search among product onboarding tools worldwide in August 2026Which is more popular in search, Appcues or Userpilot?
Appcues43.5%6.9K searches
vs
Userpilot35.2%5.6K searches

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Which is more popular in search, Appcues or Userpilot?

Compare the tools used to onboard product users. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Appcues and Userpilot among product onboarding tools worldwide, by month

Share of Search by month for Appcues, Userpilot. The figures are in the table below the chart.

View monthly share of search table
MonthAppcuesUserpilot
Oct 202529.5%35.3%
Nov 202531.3%31.1%
Dec 202531.6%30.9%
Jan 202632.7%31.9%
Feb 202636.2%28.9%
Mar 202634%33.3%
Apr 202634.3%33.2%
May 202643.7%28.6%
Jun 202640.8%32.9%
Jul 202641.4%34.3%
Aug 202643.5%35.2%
Sep 2026——

How has the Appcues and Userpilot comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Appcues took it in November 2025.
  • Across the 11 months ending August 2026, Appcues’ estimated Share of Search among product onboarding tools worldwide moved from 29.5% to 43.5%, and its estimated monthly branded searches moved from 7K to 6.9K.
  • Across the 11 months ending August 2026, Userpilot’s estimated Share of Search among product onboarding tools worldwide moved from 35.3% to 35.2%, and its estimated monthly branded searches moved from 8.4K to 5.6K.

How did search popularity change for product onboarding tools worldwide in August 2026?

  1. In August 2026, Appcues gained estimated Share of Search among product onboarding tools worldwide, from 41.4% to 43.5%.

  2. In August 2026, Userpilot gained estimated Share of Search among product onboarding tools worldwide, from 34.3% to 35.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Appcues’ and Userpilot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Appcues

5 branded search terms

  • appcues
  • appcues alternatives
  • appcues onboarding
  • appcues pricing
  • appcues.com

Userpilot

4 branded search terms

  • userpilot
  • userpilot alternatives
  • userpilot pricing
  • userpilot.com

How the Brand Demand Index is measured

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