Brandwave

Fourthwall vs Redbubble:Which is more popular?

In September 2026, Redbubble had more branded searches than Fourthwall among print on demand platforms worldwide. Redbubble had about 823,000 branded searches, while Fourthwall had 90,500. Redbubble made up 35.5% of all print on demand platform searches we track, and Fourthwall accounted for 3.9%. When we asked ChatGPT and Google AI Overviews about print on demand platforms, Redbubble appeared in three of the five answers and Fourthwall in two. Redbubble was mentioned before Fourthwall in three out of four answers that named either.

Among print on demand platforms worldwide in September 2026

Who do people search for more?

Redbubble, about 9 searches for every 1 for Fourthwall

Redbubble 823K searchesFourthwall 90.5K searches

Who does AI mention more?

Redbubble, mentioned in 3 of 5 answers, Fourthwall in 2

Redbubble in 3 of 5Fourthwall in 2 of 5

Who does AI recommend more?

Redbubble, named ahead of Fourthwall in 3 of 4 answers

Redbubble first in 3Fourthwall first in 1

Follow Fourthwall vs Redbubble and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top print on demand platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Redbubble was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Fourthwall was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Redbubble was listed before Fourthwall in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Printify1st
  2. Printful2nd
  3. Gelato3rd
  4. Redbubble4th
  5. Amazon Merch on Demand5th
  6. Fourthwall6th
  7. Zazzle–
  8. Society6–
  9. Gooten–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Printify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Printful5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gelato5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Redbubble3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fourthwall2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amazon Merch on Demand2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zazzle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Society60 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gooten0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about print on demand platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Fourthwall or Redbubble more popular in search?

This chart shows how often people search Google for Fourthwall and Redbubble by name. Each line represents a brand's share of searches for all nine print on demand platforms we track, month by month, from English-language searches worldwide.

Fourthwall and Redbubble among print on demand platforms worldwide, by month

Share of searches by month for Redbubble, Fourthwall. The figures are in the table below the chart.

View monthly share of searches table
MonthRedbubblePrintifyZazzlePrintfulFourthwallSociety6Amazon Merch on DemandGootenGelato
Oct 202530.3%30.3%16.6%13.6%2.7%2.7%3.3%0.36%0.13%
Nov 202535.2%23.7%19.4%13%2.6%3.2%2.6%0.29%0.13%
Dec 202536.5%24.6%16.4%13.4%2.7%3.3%2.7%0.3%0.13%
Jan 202634.4%28.3%15.5%12.7%3.1%3.1%2.5%0.28%0.1%
Feb 202639.7%21.8%17.8%11.9%3.6%2.4%2.4%0.26%0.12%
Mar 202632.9%22.1%18.1%12.1%9.9%2.4%2.2%0.22%0.12%
Apr 202637.1%20.4%20.4%13.7%3.4%2.2%2.5%0.24%0.13%
May 202633.3%27.2%18.2%12.2%3.7%2.4%2.7%0.27%0.15%
Jun 202634.8%28.5%15.6%12.7%3.1%2.6%2.3%0.28%0.12%
Jul 202636.5%24.4%16.3%13.3%4%2.7%2.4%0.29%0.16%
Aug 202634.4%28.1%15.4%12.6%3.8%3.1%2.3%0.28%0.15%
Sep 202635.5%29%15.9%10.6%3.9%2.6%2.1%0.28%0.16%

How has the Fourthwall and Redbubble comparison changed over the last 12 months?

3 findings

How did search popularity change for print on demand platforms worldwide in September 2026?

2 changes

  1. In September 2026, Redbubble gained share of searches among print on demand platforms worldwide, from 34.4% to 35.5%.

  2. Estimated monthly branded searches for Fourthwall worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fourthwall’s and Redbubble’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fourthwall

1 branded search term

  • fourthwall

Redbubble

1 branded search term

  • redbubble

How the Brand Demand Index is measured

Other head-to-heads among print on demand platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free