Brandwave

Printful vs Printify:Which is more popular by branded search?

In August 2026, Printify had more branded searches than Printful among print on demand platforms worldwide. Printify was estimated to have 673K branded searches compared to Printful’s 301K, and held a 68.4% Share of Search versus Printful’s 30.6%. These are worldwide searches for English-language branded terms.

Share of Search among print on demand platforms worldwide in August 2026Which is more popular in search, Printful or Printify?
Printful30.6%301K searches
vs
Printify68.4%673K searches

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Which is more popular in search, Printful or Printify?

Compare the platforms used to print and ship products on demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Printful and Printify among print on demand platforms worldwide, by month

Share of Search by month for Printify, Printful. The figures are in the table below the chart.

View monthly share of search table
MonthPrintifyPrintfulGootenGelato
Oct 202568.3%30.6%0.82%0.3%
Nov 202563.9%35%0.77%0.34%
Dec 202563.9%35%0.77%0.34%
Jan 202668.5%30.6%0.67%0.24%
Feb 202663.9%35%0.77%0.34%
Mar 202664%35%0.63%0.34%
Apr 202659.3%39.6%0.71%0.39%
May 202668.4%30.6%0.67%0.37%
Jun 202663.9%35%0.77%0.34%
Jul 202663.9%35%0.77%0.42%
Aug 202668.4%30.6%0.67%0.37%
Sep 2026————

How has the Printful and Printify comparison changed over the last 12 months?

  • Printify was ahead of Printful in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Printful’s estimated Share of Search among print on demand platforms worldwide held steady at 30.6%, and its estimated monthly branded searches moved from 368K to 301K.
  • Across the 11 months ending August 2026, Printify’s estimated Share of Search among print on demand platforms worldwide moved from 68.3% to 68.4%, and its estimated monthly branded searches moved from 823K to 673K.

How did search popularity change for print on demand platforms worldwide in August 2026?

  1. In August 2026, Printify gained estimated Share of Search among print on demand platforms worldwide, from 63.9% to 68.4%.

  2. In August 2026, Printful lost estimated Share of Search among print on demand platforms worldwide, from 35% to 30.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Printful’s and Printify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Printful

1 branded search term

  • printful

Printify

1 branded search term

  • printify

How the Brand Demand Index is measured

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