Cash App vs Wise:Which is more popular by branded search?
In August 2026, Cash App had more branded searches than Wise among prepaid cards worldwide. Cash App was estimated to have 1.8M branded searches compared to Wise’s 874K, and held a 27.3% Share of Search versus Wise’s 13%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Cash App or Wise?
Compare the prepaid cards finance teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cash App, Wise. The figures are in the table below the chart.
View monthly share of search table
| Month | Revolut | Cash App | Wise | Paysafecard | Skrill | Neteller |
|---|---|---|---|---|---|---|
| Oct 2025 | 60.6% | 27.8% | 11.5% | 0.04% | 0.02% | <0.01% |
| Nov 2025 | 56.2% | 31.1% | 12.7% | 0.04% | 0.02% | <0.01% |
| Dec 2025 | 59% | 26.9% | 14% | 0.05% | 0.02% | <0.01% |
| Jan 2026 | 59.6% | 27.4% | 12.9% | 0.04% | 0.02% | <0.01% |
| Feb 2026 | 55.9% | 31.1% | 12.9% | 0.04% | 0.02% | <0.01% |
| Mar 2026 | 60.2% | 27.6% | 12.1% | 0.04% | 0.02% | <0.01% |
| Apr 2026 | 55.7% | 30.6% | 13.7% | 0.05% | 0.02% | <0.01% |
| May 2026 | 59.8% | 27.7% | 12.4% | 0.04% | 0.02% | <0.01% |
| Jun 2026 | 63% | 23.9% | 13% | 0.05% | 0.02% | <0.01% |
| Jul 2026 | 63.4% | 23.8% | 12.6% | 0.05% | 0.01% | <0.01% |
| Aug 2026 | 59.6% | 27.3% | 13% | 0.05% | 0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Cash App and Wise comparison changed over the last 12 months?
3 findings
- Cash App was ahead of Wise in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among prepaid cards worldwide moved from 27.8% to 27.3%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 11 months ending August 2026, Wise’s estimated Share of Search among prepaid cards worldwide moved from 11.5% to 13%, and its estimated monthly branded searches moved from 759K to 874K.
How did search popularity change for prepaid cards worldwide in August 2026?
2 changes
In August 2026, Cash App gained estimated Share of Search among prepaid cards worldwide, from 23.8% to 27.3%.
Estimated monthly branded searches for Wise worldwide rose 15.2% over 11 measured months, from 759K to 874K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Cash App’s and Wise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cash App
1 branded search term
- cash app
Wise
32 branded search terms
- send money wise
- send money with wise
- transfer wise account
- transfer wise app
- TransferWise
- transferwise account
- transferwise app
- transferwise apps
- transferwise mobile app
- transferwise wise
- wise account
- wise app
- wise app money transfer
- wise bank
- wise banking app
- wise business
- wise business account
- wise card
- wise com
- wise debit card
- wise international bank transfer
- wise international payments
- wise money transfer
- wise money transfer app
- wise money transfer service
- wise multi currency account
- wise remittance
- wise transfer
- wise transfer money
- wise transferwise
- wise travel card
- wise.com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.