Brandwave

Karcher vs Milwaukee:Which is searched more?

In September 2026, Milwaukee had more branded searches than Karcher among power washer brands worldwide. Milwaukee was estimated to have 1.8M branded searches compared to Karcher’s 747K, and held a 37.6% Share of Search versus Karcher’s 15.4%. These are worldwide searches for English-language branded terms.

Share of Search among power washer brands worldwide in September 2026Which is more popular in search, Karcher or Milwaukee?
Karcher15.4%747K searches
vs
Milwaukee37.6%1.8M searches

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Which is more popular in search, Karcher or Milwaukee?

Compare the power washer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Karcher and Milwaukee among power washer brands worldwide, by month

Share of Search by month for Milwaukee, Karcher. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeRyobiKarcherDeWaltCraftsmanHonda Power EquipmentGeneracGreenworks
Oct 202542.4%14.8%17%12.8%4.7%4.4%2.6%1.4%
Nov 202538.3%17.8%18.4%14.1%4.2%4%1.9%1.3%
Dec 202540.5%15.5%16.2%14.9%5.4%4.1%2%1.3%
Jan 202634.4%14.6%16.9%12.7%5.7%7.5%6.9%1.4%
Feb 202637.5%13.3%18.7%13.8%7.5%5.3%2.8%1.2%
Mar 202631.2%16.5%24.2%11.5%7.7%5.1%2.3%1.5%
Apr 202631.4%18.6%23.8%11.6%6.3%4.9%1.6%1.9%
May 202632.4%19.6%20.1%11.9%6.5%5.4%1.6%2.4%
Jun 202633.5%20.5%17.1%12.3%6.7%4.9%2.5%2.5%
Jul 202635.7%17.9%18.2%10.7%7.2%4.8%3.2%2.1%
Aug 202635%17.2%17.5%12.9%7%5.3%3.2%2.1%
Sep 202637.6%17%15.4%13.8%6.2%5.4%2.8%1.9%

How has the Karcher and Milwaukee comparison changed over the last 12 months?

  • Milwaukee was ahead of Karcher in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Karcher’s estimated Share of Search among power washer brands worldwide moved from 17% to 15.4%, and its estimated monthly branded searches moved from 897K to 747K.
  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among power washer brands worldwide moved from 42.4% to 37.6%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for power washer brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among power washer brands worldwide, from 35% to 37.6%.

  2. In September 2026, Karcher lost estimated Share of Search among power washer brands worldwide, from 17.5% to 15.4%.

Other head-to-heads among power washer brands

How each brand is measured

Brandwave collects information about searches that people make online using Karcher’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Karcher

2 branded search terms

  • karcher
  • karcher pressure washer

Milwaukee

1 branded search term

  • milwaukee

How the Brand Demand Index is measured

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