Brandwave

Traeger vs Weber:Which is searched more?

In September 2026, Weber had more branded searches than Traeger among portable grill brands worldwide. Weber was estimated to have 670K branded searches compared to Traeger’s 90.5K, and held a 47.4% Share of Search versus Traeger’s 6.4%. These are worldwide searches for English-language branded terms.

Share of Search among portable grill brands worldwide in September 2026Which is more popular in search, Traeger or Weber?
Traeger6.4%90.5K searches
vs
Weber47.4%670K searches

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Which is more popular in search, Traeger or Weber?

Compare the portable grill brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Traeger and Weber among portable grill brands worldwide, by month

Share of Search by month for Weber, Traeger. The figures are in the table below the chart.

View monthly share of search table
MonthWeberColemanCuisinartNapoleonPit BossTraeger
Oct 202543.9%19.8%18.2%6.1%5.6%6.4%
Nov 202540.6%14.9%23.2%5.2%7.3%8.8%
Dec 202538.5%15.4%25.1%4.4%7.4%9.2%
Jan 202639.7%18.6%24.7%5.1%4.8%7%
Feb 202646.5%16.8%17.1%7.4%5.5%6.7%
Mar 202648.8%14.1%14.4%11.6%5.6%5.5%
Apr 202654.6%11.5%8.5%14.6%5.5%5.4%
May 202655.3%10.7%8.7%14.2%5.3%5.8%
Jun 202649.4%13.7%9.3%13.7%6.7%7.3%
Jul 202649.1%15%12%12.5%6%5.4%
Aug 202648.6%16.8%13.8%9.7%5.2%6%
Sep 202647.4%17%15%7.7%6.5%6.4%

How has the Traeger and Weber comparison changed over the last 12 months?

  • Weber was ahead of Traeger in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Traeger’s estimated Share of Search among portable grill brands worldwide held steady at 6.4%, and its estimated monthly branded searches held steady at 90.5K.
  • Across the 12 months ending September 2026, Weber’s estimated Share of Search among portable grill brands worldwide moved from 43.9% to 47.4%, and its estimated monthly branded searches moved from 619K to 670K.

How did search popularity change for portable grill brands worldwide in September 2026?

  1. In September 2026, Pit Boss overtook Traeger to rank 5th among portable grill brands worldwide, with 6.5% estimated Share of Search.

  2. In September 2026, Weber lost estimated Share of Search among portable grill brands worldwide, from 48.6% to 47.4%.

Other head-to-heads among portable grill brands

How each brand is measured

Brandwave collects information about searches that people make online using Traeger’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Traeger

1 branded search term

  • traeger

Weber

5 branded search terms

  • weber
  • weber barbecue
  • weber bbq
  • weber grill
  • weber smoker

How the Brand Demand Index is measured

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