Brandwave

Pool cleaners:Which brands are most popular in search?

In August 2026, Polaris was the most searched among pool cleaners worldwide, with an estimated 1M branded searches and 78.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Polaris78.7%
  2. Intex19.4%
  3. Dolphin0.95%
  4. Kreepy Krauly0.52%
  5. Hayward0.28%
  6. Zodiac0.13%

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Share of SearchLeaderboard

Compare the pool cleaners people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among pool cleaners worldwide, by month

Share of Search by month for Polaris, Intex. The figures are in the table below the chart.

View monthly share of search table
MonthPolarisIntexDolphinKreepy KraulyHaywardZodiac
Oct 202588.6%9.7%0.58%0.72%0.26%0.12%
Nov 202586.6%11.6%0.57%0.85%0.25%0.14%
Dec 202586.6%11.6%0.69%0.85%0.2%0.11%
Jan 202686.5%11.6%0.69%0.85%0.3%0.11%
Feb 202686.8%11.6%0.7%0.57%0.25%0.11%
Mar 202684.1%13.8%1%0.55%0.45%0.13%
Apr 202678.6%19.2%1.2%0.52%0.42%0.15%
May 202667.1%30%1.8%0.44%0.54%0.15%
Jun 202658.6%39.1%1.3%0.38%0.47%0.17%
Jul 202667.7%30.3%1%0.44%0.44%0.16%
Aug 202678.7%19.4%0.95%0.52%0.28%0.13%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Polaris

    78.7%

    Held 1st. 1M estimated branded searches, +21.5% vs prior month. Share +11.1 points.

  2. 2.Intex

    19.4%

    Held 2nd. 246K estimated branded searches, -33.2% vs prior month. Share -10.9 points.

  3. 3.Dolphin

    0.95%

    Held 3rd. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Kreepy Krauly

    0.52%

    Moved from 5th to 4th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.1 points.

  5. 5.Hayward

    0.28%

    Moved from 4th to 5th. 3.6K estimated branded searches, -33.3% vs prior month. Share -0.2 points.

  6. 6.Zodiac

    0.13%

    Held 6th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among pool cleaners worldwide?

In August 2026, Polaris was the most searched among pool cleaners worldwide, with an estimated 1M branded searches and 78.7% estimated Share of Search within this set. Intex is in 2nd place, 59.4 percentage points behind at 19.4% Share of Search.

Global pool cleaners, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Polaris88.6% → 78.7%88.6%Oct 202558.6%Jun 20261st
Intex9.7% → 19.4%39.1%Jun 20269.7%Oct 20252nd
Dolphin0.58% → 0.95%1.8%May 20260.57%Nov 20254th → 3rd
Kreepy Krauly0.72% → 0.52%0.85%Nov 20250.38%Jun 20263rd → 4th
Hayward0.26% → 0.28%0.54%May 20260.2%Dec 20255th
Zodiac0.12% → 0.13%0.17%Jun 20260.11%Jan 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Polaris’ estimated Share of Search among pool cleaners worldwide decreased from 88.6% to 78.7%.
  • Across the 11 months ending August 2026, Intex’s estimated Share of Search among pool cleaners worldwide increased from 9.7% to 19.4%.
  • Across the 11 months ending August 2026, Polaris’ estimated Share of Search among pool cleaners worldwide peaked at 88.6% in October 2025 and was lowest at 58.6% in June 2026.
  • Across the 11 months ending August 2026, Intex’s estimated Share of Search among pool cleaners worldwide peaked at 39.1% in June 2026 and was lowest at 9.7% in October 2025.
  • Across the 11 months ending August 2026, Dolphin’s estimated Share of Search among pool cleaners worldwide peaked at 1.8% in May 2026 and was lowest at 0.57% in November 2025.
  • Across the 11 months ending August 2026, Dolphin rose from 4th to 3rd among pool cleaners worldwide.
  • Across the 11 months ending August 2026, Kreepy Krauly fell from 3rd to 4th among pool cleaners worldwide.
  • Across the 11 months ending August 2026, Hayward and Zodiac held steady: their estimated Share of Search among pool cleaners worldwide each moved less than 0.5 percentage points.

How did search popularity change for pool cleaners worldwide in August 2026?

  1. In August 2026, Polaris gained estimated Share of Search among pool cleaners worldwide, from 67.7% to 78.7%.

  2. In August 2026, Intex lost estimated Share of Search among pool cleaners worldwide, from 30.3% to 19.4%.

  3. Dolphin’s estimated Share of Search among pool cleaners worldwide has lost ground for 3 months in a row, from 1.8% to 0.95% in August 2026.

  4. In August 2026, Kreepy Krauly rose from 5th to 4th among pool cleaners worldwide.

  5. In August 2026, Hayward fell from 4th to 5th among pool cleaners worldwide.

  6. Estimated monthly branded searches for Zodiac worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026.

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