Brandwave

Point of sale hardware:Which brands are most popular in search?

In August 2026, Square was the most searched among point of sale hardware worldwide, with an estimated 151K branded searches and 46.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Square46.3%
  2. Clover16.9%
  3. Toast14.2%
  4. Newland12.4%
  5. Ingenico10.1%
  6. Verifone0.08%

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Share of SearchLeaderboard

Compare the point of sale hardware people buy from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among point of sale hardware worldwide, by month

Share of Search by month for Square, Clover, Toast, Newland, Ingenico. The figures are in the table below the chart.

View monthly share of search table
MonthSquareCloverToastNewlandIngenicoVerifone
Oct 202535.9%18.4%17.1%15.6%12.8%0.19%
Nov 202537.6%17.8%15.9%14.2%14.2%0.21%
Dec 202534.5%16.4%16.5%17.8%14.6%0.17%
Jan 202637.8%17.4%16.6%15.4%12.6%0.15%
Feb 202642.4%17.6%16.4%12.9%10.5%0.12%
Mar 202645.4%17.2%14.9%11.1%11.1%0.2%
Apr 202647.4%15.7%14.7%11.1%11.1%0.11%
May 202652.6%14.7%13.8%10.4%8.5%0.1%
Jun 202654%15.6%11.6%10.3%8.4%0.08%
Jul 202650.4%16.2%13%11.2%9.2%0.09%
Aug 202646.3%16.9%14.2%12.4%10.1%0.08%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Square

    46.3%

    Held 1st. 151K estimated branded searches, -17% vs prior month. Share -4.1 points.

  2. 2.Clover

    16.9%

    Held 2nd. 55.2K estimated branded searches, -5.9% vs prior month. Share +0.7 points.

  3. 3.Toast

    14.2%

    Held 3rd. 46.2K estimated branded searches, -1.3% vs prior month. Share +1.2 points.

  4. 4.Newland

    12.4%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +1.2 points.

  5. 5.Ingenico

    10.1%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share +1 points.

  6. 6.Verifone

    0.08%

    Held 6th. 260 estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among point of sale hardware worldwide?

In August 2026, Square was the most searched among point of sale hardware worldwide, with an estimated 151K branded searches and 46.3% estimated Share of Search within this set. Clover is in 2nd place, 29.5 percentage points behind at 16.9% Share of Search.

Global point of sale hardware, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Square35.9% → 46.3%54%Jun 202634.5%Dec 20251st
Clover18.4% → 16.9%18.4%Oct 202514.7%May 20262nd
Toast17.1% → 14.2%17.1%Oct 202511.6%Jun 20263rd
Newland15.6% → 12.4%17.8%Dec 202510.3%Jun 20264th
Ingenico12.8% → 10.1%14.6%Dec 20258.4%Jun 20265th
Verifone0.19% → 0.08%0.21%Nov 20250.08%Aug 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Square’s estimated Share of Search among point of sale hardware worldwide increased from 35.9% to 46.3%.
  • Across the 11 months ending August 2026, Clover’s estimated Share of Search among point of sale hardware worldwide decreased from 18.4% to 16.9%.
  • Across the 11 months ending August 2026, Toast’s estimated Share of Search among point of sale hardware worldwide decreased from 17.1% to 14.2%.
  • Across the 11 months ending August 2026, Newland’s estimated Share of Search among point of sale hardware worldwide decreased from 15.6% to 12.4%.
  • Across the 11 months ending August 2026, Ingenico’s estimated Share of Search among point of sale hardware worldwide decreased from 12.8% to 10.1%.
  • Across the 11 months ending August 2026, Square’s estimated Share of Search among point of sale hardware worldwide peaked at 54% in June 2026 and was lowest at 34.5% in December 2025.
  • Across the 11 months ending August 2026, Clover’s estimated Share of Search among point of sale hardware worldwide peaked at 18.4% in October 2025 and was lowest at 14.7% in May 2026.
  • Across the 11 months ending August 2026, Toast’s estimated Share of Search among point of sale hardware worldwide peaked at 17.1% in October 2025 and was lowest at 11.6% in June 2026.
  • Across the 11 months ending August 2026, Newland’s estimated Share of Search among point of sale hardware worldwide peaked at 17.8% in December 2025 and was lowest at 10.3% in June 2026.
  • Across the 11 months ending August 2026, Ingenico’s estimated Share of Search among point of sale hardware worldwide peaked at 14.6% in December 2025 and was lowest at 8.4% in June 2026.
  • Across the 11 months ending August 2026, Verifone held steady: its estimated Share of Search among point of sale hardware worldwide moved less than 0.5 percentage points.

How did search popularity change for point of sale hardware worldwide in August 2026?

  1. In August 2026, Newland gained estimated Share of Search among point of sale hardware worldwide, from 11.2% to 12.4%.

  2. In August 2026, Toast gained estimated Share of Search among point of sale hardware worldwide, from 13% to 14.2%.

  3. In August 2026, Ingenico gained estimated Share of Search among point of sale hardware worldwide, from 9.2% to 10.1%.

  4. In August 2026, Clover gained estimated Share of Search among point of sale hardware worldwide, from 16.2% to 16.9%.

  5. In August 2026, Square lost estimated Share of Search among point of sale hardware worldwide, from 50.4% to 46.3%.

  6. Estimated monthly branded searches for Verifone worldwide fell 55.9% over 11 measured months, from 590 to 260 in August 2026.

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