Brandwave

Lenox vs Milwaukee:Which is more popular?

In September 2026, Milwaukee had more branded searches than Lenox among pipe cutter brands worldwide. Milwaukee had about 1.8 million branded searches, while Lenox had 135,000. Milwaukee made up 46.7% of all pipe cutter brand searches we track, and Lenox accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about pipe cutter brands, Milwaukee appeared in all five answers and Lenox in none.

Among pipe cutter brands worldwide in September 2026

Who do people search for more?

Milwaukee, about 14 searches for every 1 for Lenox

Milwaukee 1.8M searchesLenox 135K searches

Who does AI mention more?

Milwaukee, mentioned in every answer we collected

Milwaukee in 5 of 5Lenox in 0 of 5

Who does AI recommend more?

Milwaukee, the only one of the two named

Milwaukee first in 4Lenox never named

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Top pipe cutter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Milwaukee appeared in all five answers. Lenox did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RIDGID1st
  2. Milwaukee2nd
  3. Rothenberger3rd
  4. Knipex4th
  5. DeWalt5th
  6. Makita–
  7. Lenox–
  8. Exact–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • RIDGID3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Knipex2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rothenberger2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Makita0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lenox0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Exact0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pipe cutter brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Lenox or Milwaukee more popular in search?

This chart shows how often people search Google for Lenox and Milwaukee by name. Each line represents a brand's share of searches for all eight pipe cutter brands we track, month by month, from English-language searches worldwide.

Lenox and Milwaukee among pipe cutter brands worldwide, by month

Share of searches by month for Milwaukee, Lenox. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeMakitaDeWaltKnipexLenoxRIDGIDRothenbergerExact
Oct 202547.1%29.5%14.1%4.2%3.5%0.7%0.85%<0.01%
Nov 202545%28.8%16.5%4%4%0.81%0.81%<0.01%
Dec 202546.9%24.8%17.2%4.2%5.2%0.85%0.85%<0.01%
Jan 202646.5%25%17.1%5.1%4.2%1%1%<0.01%
Feb 202647.5%25%17.5%5.2%2.9%0.86%1.1%<0.01%
Mar 202644.9%28.4%16.5%4.9%3.3%0.99%0.99%<0.01%
Apr 202647.2%25.3%17.4%5.2%2.8%1%1%0.01%
May 202647.3%25.7%17.4%4.3%3.5%1%0.86%0.01%
Jun 202647.3%25.7%17.4%4.3%3.5%1%0.86%<0.01%
Jul 202651.3%22.8%15.4%4.6%3.8%1.1%0.93%<0.01%
Aug 202646.8%25.4%17.2%5.1%3.5%1%0.85%<0.01%
Sep 202646.7%25.6%17.2%5.1%3.4%1%0.84%<0.01%

How has the Lenox and Milwaukee comparison changed over the last 12 months?

3 findings
  • Milwaukee was ahead of Lenox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lenox’s share of searches among pipe cutter brands worldwide moved from 3.5% to 3.4%, and its estimated monthly branded searches moved from 165K to 135K.
  • Across the 12 months ending September 2026, Milwaukee’s share of searches among pipe cutter brands worldwide moved from 47.1% to 46.7%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for pipe cutter brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.

  2. Estimated monthly branded searches for Lenox worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lenox’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lenox

1 branded search term

  • lenox

Milwaukee

1 branded search term

  • milwaukee

How the Brand Demand Index is measured

Other head-to-heads among pipe cutter brands

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