Brandwave

Photography services:Which brands are most popular in search?

In August 2026, Shutterstock was the most searched among photography services worldwide, with an estimated 1.2M branded searches and 42.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Shutterstock42.1%
  2. Getty Images28.9%
  3. Pixieset24%
  4. SmugMug4%
  5. ShootProof0.95%
  6. Snappr0.12%

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Share of SearchLeaderboard

Compare the photography services brands work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among photography services worldwide, by month

Share of Search by month for Shutterstock, Getty Images, Pixieset, SmugMug. The figures are in the table below the chart.

View monthly share of search table
MonthShutterstockGetty ImagesPixiesetSmugMugShootProofSnappr
Oct 202551.3%28.7%15.9%3.2%0.78%0.05%
Nov 202549.2%27.9%18.7%3.1%1.1%0.06%
Dec 202549.5%27.8%18.7%3.1%0.75%0.08%
Jan 202651.5%28.5%16%3.2%0.64%0.12%
Feb 202647.9%32.7%14.9%3.7%0.73%0.11%
Mar 202648.3%32.8%15%3.1%0.73%0.1%
Apr 202644.4%30.7%20.5%3.4%0.82%0.11%
May 202644.5%30.5%20.5%3.5%0.82%0.13%
Jun 202644.8%30.8%20.6%2.9%0.68%0.11%
Jul 202639.9%33.4%22.7%3.1%0.74%0.12%
Aug 202642.1%28.9%24%4%0.95%0.12%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Shutterstock

    42.1%

    Held 1st. 1.2M estimated branded searches, 0% vs prior month. Share +2.2 points.

  2. 2.Getty Images

    28.9%

    Held 2nd. 837K estimated branded searches, -17.9% vs prior month. Share -4.5 points.

  3. 3.Pixieset

    24%

    Held 3rd. 695K estimated branded searches, +0.05% vs prior month. Share +1.2 points.

  4. 4.SmugMug

    4%

    Held 4th. 117K estimated branded searches, +21.7% vs prior month. Share +0.9 points.

  5. 5.ShootProof

    0.95%

    Held 5th. 27.7K estimated branded searches, +21.8% vs prior month. Share +0.2 points.

  6. 6.Snappr

    0.12%

    Held 6th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among photography services worldwide?

In August 2026, Shutterstock was the most searched among photography services worldwide, with an estimated 1.2M branded searches and 42.1% estimated Share of Search within this set. Getty Images is in 2nd place, 13.2 percentage points behind at 28.9% Share of Search.

Global photography services, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Shutterstock51.3% → 42.1%51.5%Jan 202639.9%Jul 20261st
Getty Images28.7% → 28.9%33.4%Jul 202627.8%Dec 20252nd
Pixieset15.9% → 24%24%Aug 202614.9%Feb 20263rd
SmugMug3.2% → 4%4%Aug 20262.9%Jun 20264th
ShootProof0.78% → 0.95%1.1%Nov 20250.64%Jan 20265th
Snappr0.05% → 0.12%0.13%May 20260.05%Oct 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Shutterstock’s estimated Share of Search among photography services worldwide decreased from 51.3% to 42.1%.
  • Across the 11 months ending August 2026, Pixieset’s estimated Share of Search among photography services worldwide increased from 15.9% to 24%.
  • Across the 11 months ending August 2026, SmugMug’s estimated Share of Search among photography services worldwide increased from 3.2% to 4%.
  • Across the 11 months ending August 2026, Shutterstock’s estimated Share of Search among photography services worldwide peaked at 51.5% in January 2026 and was lowest at 39.9% in July 2026.
  • Across the 11 months ending August 2026, Getty Images’ estimated Share of Search among photography services worldwide peaked at 33.4% in July 2026 and was lowest at 27.8% in December 2025.
  • Across the 11 months ending August 2026, Pixieset’s estimated Share of Search among photography services worldwide peaked at 24% in August 2026 and was lowest at 14.9% in February 2026.
  • Across the 11 months ending August 2026, SmugMug’s estimated Share of Search among photography services worldwide peaked at 4% in August 2026 and was lowest at 2.9% in June 2026.
  • Across the 11 months ending August 2026, Getty Images, ShootProof and Snappr held steady: their estimated Share of Search among photography services worldwide each moved less than 0.5 percentage points.

How did search popularity change for photography services worldwide in August 2026?

  1. In August 2026, Shutterstock gained estimated Share of Search among photography services worldwide, from 39.9% to 42.1%.

  2. In August 2026, Pixieset gained estimated Share of Search among photography services worldwide, from 22.7% to 24%.

  3. In August 2026, SmugMug gained estimated Share of Search among photography services worldwide, from 3.1% to 4%.

  4. In August 2026, Getty Images lost estimated Share of Search among photography services worldwide, from 33.4% to 28.9%.

  5. Estimated monthly branded searches for Snappr worldwide rose 50% over 11 measured months, from 2.4K to 3.6K in August 2026.

  6. Estimated monthly branded searches for ShootProof worldwide fell 18.2% over 11 measured months, from 33.9K to 27.7K in August 2026.

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