Adyen vs Braintree:Which is searched more?
In August 2026, Adyen had more branded searches than Braintree among payment gateway platforms worldwide. Adyen was estimated to have 175K branded searches compared to Braintree’s 37.9K, and held a 0.73% Share of Search versus Braintree’s 0.16%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Adyen or Braintree?
Compare the payment gateway platforms operators run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Adyen, Braintree. The figures are in the table below the chart.
View monthly share of search table
| Month | Adyen | Braintree |
|---|---|---|
| Oct 2025 | 0.61% | 0.03% |
| Nov 2025 | 0.51% | 0.03% |
| Dec 2025 | 0.62% | 0.02% |
| Jan 2026 | 0.61% | 0.03% |
| Feb 2026 | 0.87% | 0.03% |
| Mar 2026 | 0.71% | 0.03% |
| Apr 2026 | 0.72% | 0.03% |
| May 2026 | 0.72% | 0.03% |
| Jun 2026 | 0.87% | 0.03% |
| Jul 2026 | 0.6% | 0.03% |
| Aug 2026 | 0.73% | 0.16% |
| Sep 2026 | — | — |
How has the Adyen and Braintree comparison changed over the last 12 months?
3 findings
- Adyen was ahead of Braintree in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adyen’s estimated Share of Search among payment gateway platforms worldwide moved from 0.61% to 0.73%, and its estimated monthly branded searches held steady at 175K.
- Across the 11 months ending August 2026, Braintree’s estimated Share of Search among payment gateway platforms worldwide moved from 0.03% to 0.16%, and its estimated monthly branded searches moved from 7.2K to 37.9K.
How did search popularity change for payment gateway platforms worldwide in August 2026?
2 changes
In August 2026, Adyen rose from 4th to 3rd among payment gateway platforms worldwide.
Estimated monthly branded searches for Braintree worldwide rose 423.8% over 11 measured months, from 7.2K to 37.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Adyen’s and Braintree’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adyen
21 branded search terms
- adyen
- adyen checkout
- adyen for platform
- adyen for platforms
- adyen pay
- adyen payment
- adyen payment gateway
- adyen payment gateways
- adyen payment method
- adyen payment methods
- adyen payment platform
- adyen payment processing
- adyen payment processor
- adyen payments
- adyen terminal
- adyen terminals
- checkout adyen
- payment adyen
- payment gateway adyen
- payment method adyen
- payment methods adyen
Braintree
13 branded search terms
- braintree checkout
- braintree fees
- braintree gateway
- braintree merchant account
- braintree payment
- braintree payment gateway
- braintree payment processing
- braintree payments
- braintree paypal
- braintree pricing
- braintreegateway
- checkout braintree
- paypal braintree
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