Bose vs QSC:Which is more popular?
In September 2026, Bose had more branded searches than QSC among PA systems worldwide. Bose had about 91,900 branded searches, while QSC had 35,500. Bose made up 41.3% of all PA system searches we track, and QSC accounted for 16%. When we asked ChatGPT and Google AI Overviews about PA systems, QSC appeared in four of the five answers and Bose in three. Bose and QSC were each mentioned first in two of the four answers.
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Top PA systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, QSC was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bose was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Bose and QSC were each listed first in two of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
QSC1st
Bose2nd
Electro-Voice3rd
RCF4th
Behringer5th
Mackie6th
d&b audiotechnik7th
L-Acoustics–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- QSC4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Bose3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Electro-Voice3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Behringer3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Mackie2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- RCF2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- d&b audiotechnik1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- L-Acoustics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about PA systems
5 answers
Asked ChatGPT
“Which PA system should I buy?”
Asked ChatGPT
“What are the best PA system brands?”
Asked ChatGPT
“What's the best PA system for live events?”
Searched Google, AI Overview
“pa systems”
Searched Google, AI Overview
“portable pa system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Bose or QSC more popular in search?
This chart shows how often people search Google for Bose and QSC by name. Each line represents a brand's share of searches for all eight PA systems we track, month by month, from English-language searches worldwide.
Share of searches by month for Bose, QSC. The figures are in the table below the chart.
View monthly share of searches table
| Month | Bose | L-Acoustics | QSC | Electro-Voice | d&b audiotechnik | Mackie | RCF | Behringer |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.5% | 17.7% | 16.4% | 11.8% | 8.6% | 3.4% | 0.83% | 0.85% |
| Nov 2025 | 43.9% | 16.2% | 17.7% | 10.9% | 6.6% | 3.1% | 0.76% | 0.82% |
| Dec 2025 | 44.2% | 16.2% | 17.6% | 10.8% | 6.6% | 3.1% | 0.76% | 0.68% |
| Jan 2026 | 39.2% | 17% | 18.8% | 11.4% | 8.4% | 3.3% | 1% | 0.88% |
| Feb 2026 | 37.1% | 19.8% | 18.4% | 10.9% | 8.2% | 3.8% | 0.93% | 0.96% |
| Mar 2026 | 34% | 22.1% | 19.7% | 9.9% | 8.9% | 3.5% | 1.1% | 0.97% |
| Apr 2026 | 36.6% | 19.5% | 17.7% | 10.7% | 9.6% | 3.7% | 1.2% | 0.98% |
| May 2026 | 39.5% | 21.4% | 15.3% | 9.6% | 8.6% | 4% | 0.82% | 0.78% |
| Jun 2026 | 39% | 21.5% | 15.4% | 9.7% | 8.7% | 4% | 0.83% | 0.85% |
| Jul 2026 | 40.9% | 18.5% | 16.2% | 10.1% | 9.1% | 3.5% | 0.87% | 0.75% |
| Aug 2026 | 39.3% | 21.7% | 15.5% | 9.7% | 8.8% | 3.4% | 0.83% | 0.85% |
| Sep 2026 | 41.3% | 18.2% | 16% | 10% | 9.2% | 3.5% | 1.1% | 0.74% |
How has the Bose and QSC comparison changed over the last 12 months?
3 findings
- Bose was ahead of QSC in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bose’s share of searches among PA systems worldwide moved from 40.5% to 41.3%, and its estimated monthly branded searches moved from 93K to 91.9K.
- Across the 12 months ending September 2026, QSC’s share of searches among PA systems worldwide moved from 16.4% to 16%, and its estimated monthly branded searches moved from 37.5K to 35.5K.
How did search popularity change for PA systems worldwide in September 2026?
1 change
In September 2026, Bose gained share of searches among PA systems worldwide, from 39.3% to 41.3%.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Bose’s and QSC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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