Brandwave

How popular isd&b audiotechnik?

In September 2026, people searched for d&b audiotechnik by name about 20,500 times worldwide, about the same as the previous year. These searches made up 9.2% of all global PA system searches, placing d&b audiotechnik fifth out of eight systems. When we asked both ChatGPT and Google AI Overviews about PA systems, d&b audiotechnik appeared in one of the five answers and was the seventh most recommended of the eight.

Search and AI answers in September 2026

d&b audiotechnik is the fifth most searched of 8 competitors and the seventh most recommended in AI answers.

  1. BoseShare of searches 41.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  2. L-AcousticsShare of searches 18.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. QSCShare of searches 16%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. Electro-VoiceShare of searches 10%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. d&b audiotechnikShare of searches 9.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th

+3 more

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Top PA systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, d&b audiotechnik was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. d&b audiotechnik is the seventh most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. QSC1st
  2. Bose2nd
  3. Electro-Voice3rd
  4. RCF4th
  5. Behringer5th
  6. Mackie6th
  7. d&b audiotechnik7th
  8. L-Acoustics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • QSC4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bose3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Electro-Voice3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Behringer3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Mackie2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RCF2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • d&b audiotechnik1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • L-Acoustics0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about PA systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which PA systems compete with d&b audiotechnik?

d&b audiotechnik against PA systems worldwide, by month

Share of searches by month for Bose, L-Acoustics, QSC, Electro-Voice, d&b audiotechnik, Mackie. The figures are in the table below the chart.

View monthly share of searches table
MonthBoseL-AcousticsQSCElectro-Voiced&b audiotechnikMackieRCFBehringer
Oct 202540.5%17.7%16.4%11.8%8.6%3.4%0.83%0.85%
Nov 202543.9%16.2%17.7%10.9%6.6%3.1%0.76%0.82%
Dec 202544.2%16.2%17.6%10.8%6.6%3.1%0.76%0.68%
Jan 202639.2%17%18.8%11.4%8.4%3.3%1%0.88%
Feb 202637.1%19.8%18.4%10.9%8.2%3.8%0.93%0.96%
Mar 202634%22.1%19.7%9.9%8.9%3.5%1.1%0.97%
Apr 202636.6%19.5%17.7%10.7%9.6%3.7%1.2%0.98%
May 202639.5%21.4%15.3%9.6%8.6%4%0.82%0.78%
Jun 202639%21.5%15.4%9.7%8.7%4%0.83%0.85%
Jul 202640.9%18.5%16.2%10.1%9.1%3.5%0.87%0.75%
Aug 202639.3%21.7%15.5%9.7%8.8%3.4%0.83%0.85%
Sep 202641.3%18.2%16%10%9.2%3.5%1.1%0.74%
  1. 1.Bose

    41.3%

    Held 1st. 91.9K estimated branded searches, +2.4% vs prior month. Share +2 points.

  2. Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -3.5 points.

  3. 3.QSC

    16%

    Held 3rd. 35.5K estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. Held 5th. 20.5K estimated branded searches, +2.5% vs prior month. Share +0.5 points.

  6. 6.Mackie

    3.5%

    Held 6th. 7.8K estimated branded searches, +1.4% vs prior month. Share +0.1 points.

  7. 7.RCF

    1.1%

    Moved from 8th to 7th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.2 points.

  8. 8.Behringer

    0.74%

    Moved from 7th to 8th. 1.6K estimated branded searches, -15.4% vs prior month. Share -0.1 points.

Mackie and Behringer sell other things too, so only their searches that name this product count here, like “mackie thump”.

Compare popularity between d&b audiotechnik and its closest rivals

Every comparison with d&b audiotechnik

7 comparisons

How has branded search demand for d&b audiotechnik changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for d&b audiotechnik worldwide held steady, from 19.7K to 20.5K.
  • Across the 12 months ending September 2026, d&b audiotechnik’s share of searches among PA systems worldwide increased from 8.6% to 9.2%.
  • Across the 12 months ending September 2026, d&b audiotechnik’s share of searches among PA systems worldwide peaked at 9.6% in April 2026 and was lowest at 6.6% in December 2025.

How did search popularity change for PA systems worldwide in September 2026?

5 changes
  1. In September 2026, Bose gained share of searches among PA systems worldwide, from 39.3% to 41.3%.

  2. In September 2026, L-Acoustics lost share of searches among PA systems worldwide, from 21.7% to 18.2%.

  3. In September 2026, RCF rose from 8th to 7th among PA systems worldwide.

  4. In September 2026, Behringer fell from 7th to 8th among PA systems worldwide.

  5. Estimated monthly branded searches for Electro-Voice worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

How are d&b audiotechnik’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using d&b audiotechnik’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • d&b audiotechnik
  • db audiotechnik

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How the Brand Demand Index is measured

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Is d&b audiotechnik your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.