Brandwave

Uscreen vs Vimeo:Which is more popular by branded search?

In August 2026, Vimeo had more branded searches than Uscreen among OTT platforms worldwide. Vimeo was estimated to have 1.1M branded searches compared to Uscreen’s 9.9K, and held a 95.3% Share of Search versus Uscreen’s 0.89%. These are worldwide searches for English-language branded terms.

Share of Search among OTT platforms worldwide in August 2026Which is more popular in search, Uscreen or Vimeo?
Uscreen0.89%9.9K searches
vs
Vimeo95.3%1.1M searches

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Which is more popular in search, Uscreen or Vimeo?

Compare the platforms that run streaming services. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Uscreen and Vimeo among OTT platforms worldwide, by month

Share of Search by month for Vimeo, Uscreen. The figures are in the table below the chart.

View monthly share of search table
MonthVimeoKalturaBrightcoveUscreenJW Player
Oct 202594.8%2.4%1.4%0.88%0.59%
Nov 202595.1%2.4%1.1%0.72%0.59%
Dec 202595.6%2%1.1%0.73%0.6%
Jan 202695%2.4%1.1%0.88%0.59%
Feb 202695.8%2%0.94%0.73%0.49%
Mar 202696.1%2%0.78%0.6%0.49%
Apr 202695.4%2.4%0.94%0.73%0.49%
May 202696%2%0.77%0.73%0.49%
Jun 202695.4%2%1.1%0.73%0.73%
Jul 202696%1.6%0.94%0.9%0.49%
Aug 202695.3%2.4%0.93%0.89%0.48%
Sep 2026—————

How has the Uscreen and Vimeo comparison changed over the last 12 months?

  • Vimeo was ahead of Uscreen in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Uscreen’s estimated Share of Search among OTT platforms worldwide moved from 0.88% to 0.89%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
  • Across the 11 months ending August 2026, Vimeo’s estimated Share of Search among OTT platforms worldwide moved from 94.8% to 95.3%, and its estimated monthly branded searches moved from 1.3M to 1.1M.

How did search popularity change for OTT platforms worldwide in August 2026?

  1. In August 2026, Vimeo lost estimated Share of Search among OTT platforms worldwide, from 96% to 95.3%.

  2. Estimated monthly branded searches for Uscreen worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Uscreen’s and Vimeo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Uscreen

1 branded search term

  • uscreen

Vimeo

7 branded search terms

  • vimeo
  • vimeo app
  • vimeo com
  • vimeo online
  • vimeo software
  • vimeo video
  • vimeo web

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.