Brandwave

GotPrint vs UPrinting:Which is more popular?

In September 2026, UPrinting had more branded searches than GotPrint among online print shops worldwide. UPrinting had about 74,000 branded searches, while GotPrint had 40,500. UPrinting made up 3.8% of all online print shop searches we track, and GotPrint accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about online print shops, GotPrint appeared in three of the five answers and UPrinting in two. GotPrint was mentioned before UPrinting in two out of three answers.

Among online print shops worldwide in September 2026

Who do people search for more?

UPrinting, about 83% more searches than GotPrint

UPrinting 74K searchesGotPrint 40.5K searches

Who does AI mention more?

GotPrint, mentioned in 3 of 5 answers, UPrinting in 2

GotPrint in 3 of 5UPrinting in 2 of 5

Who does AI recommend more?

GotPrint, named ahead of UPrinting in 2 of 3 answers

GotPrint first in 2UPrinting first in 1

Follow GotPrint vs UPrinting and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top online print shops in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GotPrint was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. UPrinting was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. GotPrint was listed before UPrinting in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vistaprint1st
  2. Moo2nd
  3. GotPrint3rd
  4. UPrinting4th
  5. Kwik Kopy–
  6. Printing.com–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vistaprint3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GotPrint3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Moo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • UPrinting2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kwik Kopy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Printing.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about online print shops

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is GotPrint or UPrinting more popular in search?

This chart shows how often people search Google for GotPrint and UPrinting by name. Each line represents a brand's share of searches for all six online print shops we track, month by month, from English-language searches worldwide.

GotPrint and UPrinting among online print shops worldwide, by month

Share of searches by month for UPrinting, GotPrint. The figures are in the table below the chart.

View monthly share of searches table
MonthVistaprintUPrintingGotPrintKwik KopyPrinting.comMoo
Oct 202594.2%3.1%1.7%0.51%0.42%<0.01%
Nov 202596%2.1%1.2%0.35%0.35%<0.01%
Dec 202595.6%2.1%1.4%0.42%0.42%<0.01%
Jan 202695.1%2.6%1.4%0.42%0.51%0.01%
Feb 202694.2%3.1%1.7%0.51%0.51%0.01%
Mar 202694.2%3.1%1.7%0.51%0.42%0.01%
Apr 202694.3%3.1%1.7%0.42%0.42%0.01%
May 202694.9%2.6%1.7%0.42%0.42%<0.01%
Jun 202693.8%3.1%2.1%0.51%0.51%0.01%
Jul 202693.9%3.1%2.1%0.51%0.42%<0.01%
Aug 202693.8%3.1%2.1%0.51%0.51%0.01%
Sep 202693.2%3.8%2.1%0.5%0.5%<0.01%

How has the GotPrint and UPrinting comparison changed over the last 12 months?

3 findings
  • UPrinting was ahead of GotPrint in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GotPrint’s share of searches among online print shops worldwide moved from 1.7% to 2.1%, and its estimated monthly branded searches held steady at 40.5K.
  • Across the 12 months ending September 2026, UPrinting’s share of searches among online print shops worldwide moved from 3.1% to 3.8%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for online print shops worldwide in September 2026?

1 change
  1. In September 2026, UPrinting gained share of searches among online print shops worldwide, from 3.1% to 3.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using GotPrint’s and UPrinting’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GotPrint

1 branded search term

  • got print

UPrinting

1 branded search term

  • uprinting

How the Brand Demand Index is measured

Other head-to-heads among online print shops

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.