Olives brands:Which are most popular?
Crespo and Fragata share the highest share of searches among olives brands worldwide, at 29.2% in September 2026. When we checked with ChatGPT and Google AI Overviews, Mezzetta was mentioned most often, in four of the five answers. Divina was recommended most often, coming first in both responses that gave a list.
- CrespoShare of searches 29.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
- FragataShare of searches 29.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
DeliciaShare of searches 19.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
GaeaShare of searches 16%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
MezzettaShare of searches 5.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
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Top olives brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Mezzetta was mentioned most often, in four of the five answers. Divina was recommended most often, coming first in both answers that gave a list. Mezzetta was second, and Gaea was third. Crespo, which ranked first in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Mezzetta4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Divina2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gaea1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Crespo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fragata0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Delicia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Olives Et Al0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about olives brands
5 answers
Asked ChatGPT
“Which olives brand should I buy?”
Asked ChatGPT
“What are the best olives brands?”
Asked ChatGPT
“What's the best olives brand for snacking and salads?”
Searched Google, AI Overview
“green olives”
Searched Google, AI Overview
“black olives”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which olives brands do people search for most?
This chart shows how often people search Google for each olives brand by name. Each line represents a brand's share of searches for all seven olives brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Crespo, Fragata, Delicia, Gaea, Mezzetta. The figures are in the table below the chart.
View monthly share of searches table
| Month | Crespo | Fragata | Delicia | Gaea | Mezzetta | Olives Et Al | Divina |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.2% | 21.5% | 21.5% | 14.4% | 2.8% | 0.46% | 0.26% |
| Nov 2025 | 39.7% | 26.6% | 17.8% | 11.9% | 2.9% | 0.71% | 0.26% |
| Dec 2025 | 30.8% | 25.2% | 25.2% | 13.8% | 3.6% | 0.99% | 0.34% |
| Jan 2026 | 36.9% | 24.7% | 20.2% | 13.5% | 4% | 0.44% | 0.27% |
| Feb 2026 | 41.6% | 22.8% | 18.7% | 12.5% | 3.6% | 0.49% | 0.27% |
| Mar 2026 | 40% | 40% | 9.8% | 8% | 1.7% | 0.26% | 0.14% |
| Apr 2026 | 34% | 27.9% | 18.7% | 15.3% | 3.2% | 0.59% | 0.31% |
| May 2026 | 34.2% | 23% | 23% | 15.4% | 3.6% | 0.5% | 0.31% |
| Jun 2026 | 36.9% | 24.8% | 20.3% | 13.6% | 3.5% | 0.64% | 0.34% |
| Jul 2026 | 40.7% | 22.3% | 18.2% | 14.9% | 3% | 0.48% | 0.3% |
| Aug 2026 | 36.2% | 29.5% | 19.8% | 10.9% | 2.8% | 0.51% | 0.27% |
| Sep 2026 | 29.2% | 29.2% | 19.5% | 16% | 5.3% | 0.52% | 0.28% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.2% | 90.5K | -33% | -7 points | |
| 2, held 2nd | 29.2% | 90.5K | -17.7% | -0.3 points | |
| 3, held 3rd | 19.5% | 60.5K | -18.2% | -0.3 points | |
| 4, held 4th | 16% | 49.5K | +22.2% | +5.1 points | |
| 5, held 5th | 5.3% | 16.4K | +56.2% | +2.5 points | |
| 6, held 6th | 0.52% | 1.6K | -15.8% | 0 points | |
| 7, held 7th | 0.28% | 880 | -12% | 0 points |
1.Crespo
29.2%
Held 1st. 90.5K estimated branded searches, -33% vs prior month. Share -7 points.
2.Fragata
29.2%
Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.3 points.
3.
Delicia19.5%
Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.
4.
Gaea16%
Held 4th. 49.5K estimated branded searches, +22.2% vs prior month. Share +5.1 points.
5.
Mezzetta5.3%
Held 5th. 16.4K estimated branded searches, +56.2% vs prior month. Share +2.5 points.
0.52%
Held 6th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.
7.Divina
0.28%
Held 7th. 880 estimated branded searches, -12% vs prior month. Share 0 points.
Which brand is most popular in search among olives brands worldwide?
7 brands
Crespo and Fragata share the highest share of searches among olives brands worldwide, at 29.2% in September 2026.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Crespo | 39.2% → 29.2% | 41.6%Feb 2026 | 29.2%Sep 2026 | 1st |
| Fragata | 21.5% → 29.2% | 40%Mar 2026 | 21.5%Oct 2025 | 3rd → 2nd |
| 21.5% → 19.5% | 25.2%Dec 2025 | 9.8%Mar 2026 | 2nd → 3rd | |
| 14.4% → 16% | 16%Sep 2026 | 8%Mar 2026 | 4th | |
| 2.8% → 5.3% | 5.3%Sep 2026 | 1.7%Mar 2026 | 5th | |
| 0.46% → 0.52% | 0.99%Dec 2025 | 0.26%Mar 2026 | 6th | |
| Divina | 0.26% → 0.28% | 0.34%Dec 2025 | 0.14%Mar 2026 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Crespo’s share of searches among olives brands worldwide decreased from 39.2% to 29.2%.
- Across the 12 months ending September 2026, Fragata’s share of searches among olives brands worldwide increased from 21.5% to 29.2%.
- Across the 12 months ending September 2026, Delicia’s share of searches among olives brands worldwide decreased from 21.5% to 19.5%.
- Across the 12 months ending September 2026, Gaea’s share of searches among olives brands worldwide increased from 14.4% to 16%.
- Across the 12 months ending September 2026, Mezzetta’s share of searches among olives brands worldwide increased from 2.8% to 5.3%.
- Across the 12 months ending September 2026, Crespo’s share of searches among olives brands worldwide peaked at 41.6% in February 2026 and was lowest at 29.2% in September 2026.
- Across the 12 months ending September 2026, Fragata’s share of searches among olives brands worldwide peaked at 40% in March 2026 and was lowest at 21.5% in October 2025.
- Across the 12 months ending September 2026, Delicia’s share of searches among olives brands worldwide peaked at 25.2% in December 2025 and was lowest at 9.8% in March 2026.
- Across the 12 months ending September 2026, Gaea’s share of searches among olives brands worldwide peaked at 16% in September 2026 and was lowest at 8% in March 2026.
- Across the 12 months ending September 2026, Mezzetta’s share of searches among olives brands worldwide peaked at 5.3% in September 2026 and was lowest at 1.7% in March 2026.
- Across the 12 months ending September 2026, Fragata rose from 3rd to 2nd among olives brands worldwide.
- Across the 12 months ending September 2026, Delicia fell from 2nd to 3rd among olives brands worldwide.
- Across the 12 months ending September 2026, Olives Et Al and Divina held steady: their share of searches among olives brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for olives brands worldwide in September 2026?
5 changes

In September 2026, Gaea gained share of searches among olives brands worldwide, from 10.9% to 16%.

In September 2026, Mezzetta gained share of searches among olives brands worldwide, from 2.8% to 5.3%.
In September 2026, Crespo lost share of searches among olives brands worldwide, from 36.2% to 29.2%.
Estimated monthly branded searches for Fragata worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

Estimated monthly branded searches for Delicia worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
Compare popularity between leading brands
- Crespo vs Fragata: compare popularity
Crespo vs Delicia: compare popularity
Crespo vs Gaea: compare popularity
Crespo vs Mezzetta: compare popularity
Fragata vs Delicia: compare popularity
Fragata vs Gaea: compare popularity
Fragata vs Mezzetta: compare popularity
Delicia vs Gaea: compare popularity
Delicia vs Mezzetta: compare popularity
Gaea vs Mezzetta: compare popularity- Compare any of these brands

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