How popular isFragata?
In September 2026, people searched for Fragata by name about 90,500 times worldwide, a 22.3% increase from the previous year. These searches made up 29.2% of all global olives brand searches, placing Fragata second out of seven brands. When we asked both ChatGPT and Google AI Overviews about olives brands, Fragata did not appear in any of the answers.
Fragata is the second most searched of 7 competitors and not listed in any AI answer.
- CrespoShare of searches 29.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
- FragataShare of searches 29.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
DeliciaShare of searches 19.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
GaeaShare of searches 16%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
MezzettaShare of searches 5.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Follow Fragata and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top olives brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Fragata did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Mezzetta4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Divina2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gaea1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Crespo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fragata0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Delicia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Olives Et Al0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about olives brands
5 answers
Asked ChatGPT
“Which olives brand should I buy?”
Asked ChatGPT
“What are the best olives brands?”
Asked ChatGPT
“What's the best olives brand for snacking and salads?”
Searched Google, AI Overview
“green olives”
Searched Google, AI Overview
“black olives”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which olives brands compete with Fragata?
Share of searches by month for Crespo, Fragata, Delicia, Gaea, Mezzetta. The figures are in the table below the chart.
View monthly share of searches table
| Month | Crespo | Fragata | Delicia | Gaea | Mezzetta | Olives Et Al | Divina |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.2% | 21.5% | 21.5% | 14.4% | 2.8% | 0.46% | 0.26% |
| Nov 2025 | 39.7% | 26.6% | 17.8% | 11.9% | 2.9% | 0.71% | 0.26% |
| Dec 2025 | 30.8% | 25.2% | 25.2% | 13.8% | 3.6% | 0.99% | 0.34% |
| Jan 2026 | 36.9% | 24.7% | 20.2% | 13.5% | 4% | 0.44% | 0.27% |
| Feb 2026 | 41.6% | 22.8% | 18.7% | 12.5% | 3.6% | 0.49% | 0.27% |
| Mar 2026 | 40% | 40% | 9.8% | 8% | 1.7% | 0.26% | 0.14% |
| Apr 2026 | 34% | 27.9% | 18.7% | 15.3% | 3.2% | 0.59% | 0.31% |
| May 2026 | 34.2% | 23% | 23% | 15.4% | 3.6% | 0.5% | 0.31% |
| Jun 2026 | 36.9% | 24.8% | 20.3% | 13.6% | 3.5% | 0.64% | 0.34% |
| Jul 2026 | 40.7% | 22.3% | 18.2% | 14.9% | 3% | 0.48% | 0.3% |
| Aug 2026 | 36.2% | 29.5% | 19.8% | 10.9% | 2.8% | 0.51% | 0.27% |
| Sep 2026 | 29.2% | 29.2% | 19.5% | 16% | 5.3% | 0.52% | 0.28% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.2% | 90.5K | -33% | -7 points | |
| 2, held 2nd | 29.2% | 90.5K | -17.7% | -0.3 points | |
| 3, held 3rd | 19.5% | 60.5K | -18.2% | -0.3 points | |
| 4, held 4th | 16% | 49.5K | +22.2% | +5.1 points | |
| 5, held 5th | 5.3% | 16.4K | +56.2% | +2.5 points | |
| 6, held 6th | 0.52% | 1.6K | -15.8% | 0 points | |
| 7, held 7th | 0.28% | 880 | -12% | 0 points |
1.Crespo
29.2%
Held 1st. 90.5K estimated branded searches, -33% vs prior month. Share -7 points.
2.Fragata
29.2%
Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -0.3 points.
3.
Delicia19.5%
Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.
4.
Gaea16%
Held 4th. 49.5K estimated branded searches, +22.2% vs prior month. Share +5.1 points.
5.
Mezzetta5.3%
Held 5th. 16.4K estimated branded searches, +56.2% vs prior month. Share +2.5 points.
0.52%
Held 6th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.
7.Divina
0.28%
Held 7th. 880 estimated branded searches, -12% vs prior month. Share 0 points.
Compare popularity between Fragata and its closest rivals
Every comparison with Fragata
6 comparisons
How has branded search demand for Fragata changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Fragata worldwide rose from 74K to 90.5K.
- Across the 12 months ending September 2026, Fragata’s share of searches among olives brands worldwide increased from 21.5% to 29.2%.
- Across the 12 months ending September 2026, Fragata’s share of searches among olives brands worldwide peaked at 40% in March 2026 and was lowest at 21.5% in October 2025.
- Across the 12 months ending September 2026, Fragata rose from 3rd to 2nd among olives brands worldwide.
How did search popularity change for olives brands worldwide in September 2026?
5 changes

In September 2026, Gaea gained share of searches among olives brands worldwide, from 10.9% to 16%.

In September 2026, Mezzetta gained share of searches among olives brands worldwide, from 2.8% to 5.3%.
In September 2026, Crespo lost share of searches among olives brands worldwide, from 36.2% to 29.2%.
Estimated monthly branded searches for Fragata worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

Estimated monthly branded searches for Delicia worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
How are Fragata’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Fragata’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- fragata
Do you work for Fragata? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Fragata your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.