Brandwave

SurveyMonkey vs Survicate:Which is more popular?

In September 2026, SurveyMonkey had more branded searches than Survicate among NPS feedback platforms worldwide. SurveyMonkey had about 370,000 branded searches, while Survicate had 3,610. SurveyMonkey made up 55.5% of all NPS feedback platform searches we track, and Survicate accounted for 0.54%. When we asked ChatGPT and Google AI Overviews about NPS feedback platforms, Survicate appeared in four of the five answers and SurveyMonkey in three. Survicate was mentioned before SurveyMonkey in four out of five answers.

Among NPS feedback platforms worldwide in September 2026

Who do people search for more?

SurveyMonkey, about 102 searches for every 1 for Survicate

SurveyMonkey 370K searchesSurvicate 3.6K searches

Who does AI mention more?

Survicate, mentioned in 4 of 5 answers, SurveyMonkey in 3

Survicate in 4 of 5SurveyMonkey in 3 of 5

Who does AI recommend more?

Survicate, named ahead of SurveyMonkey in 4 of 5 answers

Survicate first in 4SurveyMonkey first in 1

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Top NPS feedback platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Survicate was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. SurveyMonkey was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Survicate was listed before SurveyMonkey in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. AskNicely1st
  2. Survicate2nd
  3. Qualtrics3rd
  4. Retently4th
  5. Medallia5th
  6. SurveyMonkey6th
  7. Refiner7th
  8. Zonka Feedback8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Qualtrics4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AskNicely4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Survicate4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SurveyMonkey3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Medallia3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Retently3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zonka Feedback3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Refiner2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about NPS feedback platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is SurveyMonkey or Survicate more popular in search?

This chart shows how often people search Google for SurveyMonkey and Survicate by name. Each line represents a brand's share of searches for all eight NPS feedback platforms we track, month by month, from English-language searches worldwide.

SurveyMonkey and Survicate among NPS feedback platforms worldwide, by month

Share of searches by month for SurveyMonkey, Survicate. The figures are in the table below the chart.

View monthly share of searches table
MonthSurveyMonkeyQualtricsMedalliaAskNicelySurvicateRetentlyZonka FeedbackRefiner
Oct 202556.2%37.6%5.1%0.37%0.55%0.14%0.1%0%
Nov 202560.4%33%5.4%0.4%0.49%0.1%0.1%0%
Dec 202555.6%37.1%6.1%0.44%0.55%0.13%0.13%0%
Jan 202659.6%32.5%6.5%0.48%0.58%0.14%0.13%<0.01%
Feb 202655.6%37.1%6.1%0.36%0.55%0.13%0.11%<0.01%
Mar 202656.2%37.6%5.1%0.37%0.55%0.14%0.09%<0.01%
Apr 202649.9%40.8%8.2%0.4%0.49%0.11%0.1%<0.01%
May 202654.9%36.5%7.3%0.54%0.44%0.13%0.09%<0.01%
Jun 202658.9%31.9%7.8%0.57%0.57%0.13%0.09%<0.01%
Jul 202658.5%31.8%7.8%0.7%0.57%0.47%0.11%<0.01%
Aug 202659.5%32.4%6.5%0.71%0.58%0.22%0.1%<0.01%
Sep 202655.5%36.9%6.1%0.66%0.54%0.15%0.09%<0.01%

How has the SurveyMonkey and Survicate comparison changed over the last 12 months?

3 findings

How did search popularity change for NPS feedback platforms worldwide in September 2026?

2 changes
  1. In September 2026, SurveyMonkey lost share of searches among NPS feedback platforms worldwide, from 59.5% to 55.5%.

  2. Estimated monthly branded searches for Survicate worldwide fell 33.4% over 12 measured months, from 5.4K to 3.6K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using SurveyMonkey’s and Survicate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SurveyMonkey

2 branded search terms

  • SurveyMonkey
  • surveymonkey nps

Survicate

2 branded search terms

  • survicate
  • survicate survey

How the Brand Demand Index is measured

Other head-to-heads among NPS feedback platforms

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