Brandwave

Museum software:Which brands are most popular in search?

In August 2026, Adlib was the most searched among museum software worldwide, with an estimated 110K branded searches and 85.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Adlib85.1%
  2. Tessitura11.4%
  3. Axiell1.9%
  4. PastPerfect0.77%
  5. CollectionSpace0.56%
  6. Argus0.3%

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Share of SearchLeaderboard

Compare the museum software institutions choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among museum software worldwide, by month

Share of Search by month for Adlib, Tessitura. The figures are in the table below the chart.

View monthly share of search table
MonthAdlibTessituraAxiellPastPerfectCollectionSpaceArgus
Oct 202585.3%11.4%1.5%0.82%0.63%0.25%
Nov 202585.2%11.4%1.8%0.63%0.56%0.3%
Dec 202589.8%8.1%1%0.48%0.48%0.17%
Jan 202683.3%13.7%1.5%0.62%0.62%0.24%
Feb 202685.2%11.4%1.8%0.82%0.56%0.2%
Mar 202685.1%11.4%1.8%0.82%0.55%0.25%
Apr 202683.1%13.7%1.8%0.62%0.62%0.24%
May 202685.7%11.5%1.5%0.63%0.46%0.25%
Jun 202685%11.4%1.9%0.77%0.56%0.37%
Jul 202685.3%11.5%1.5%0.78%0.56%0.37%
Aug 202685.1%11.4%1.9%0.77%0.56%0.3%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Adlib

    85.1%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. 2.Tessitura

    11.4%

    Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Axiell

    1.9%

    Held 3rd. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.4 points.

  4. 4.PastPerfect

    0.77%

    Held 4th. 1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.CollectionSpace

    0.56%

    Held 5th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Argus

    0.3%

    Held 6th. 390 estimated branded searches, -18.8% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among museum software worldwide?

In August 2026, Adlib was the most searched among museum software worldwide, with an estimated 110K branded searches and 85.1% estimated Share of Search within this set. Tessitura is in 2nd place, 73.6 percentage points behind at 11.4% Share of Search.

Global museum software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Adlib85.3% → 85.1%89.8%Dec 202583.1%Apr 20261st
Tessitura11.4%13.7%Jan 20268.1%Dec 20252nd
Axiell1.5% → 1.9%1.9%Aug 20261%Dec 20253rd
PastPerfect0.82% → 0.77%0.82%Oct 20250.48%Dec 20254th
CollectionSpace0.63% → 0.56%0.63%Oct 20250.46%May 20265th
Argus0.25% → 0.3%0.37%Jul 20260.17%Dec 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Adlib’s estimated Share of Search among museum software worldwide peaked at 89.8% in December 2025 and was lowest at 83.1% in April 2026.
  • Across the 11 months ending August 2026, Tessitura’s estimated Share of Search among museum software worldwide peaked at 13.7% in January 2026 and was lowest at 8.1% in December 2025.
  • Across the 11 months ending August 2026, Adlib, Tessitura, Axiell, PastPerfect, CollectionSpace and Argus held steady: their estimated Share of Search among museum software worldwide each moved less than 0.5 percentage points.

How did search popularity change for museum software worldwide in August 2026?

  1. Estimated monthly branded searches for CollectionSpace worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.

  2. Estimated monthly branded searches for PastPerfect worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.

  3. Estimated monthly branded searches for Adlib worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

  4. Estimated monthly branded searches for Tessitura worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

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