Brandwave

Fluke vs Klein Tools:Which is more popular?

In September 2026, Klein Tools had more branded searches than Fluke among multimeter brands worldwide. Klein Tools had about 165,000 branded searches, while Fluke had 90,500. Klein Tools made up 5.9% of all multimeter brand searches we track, and Fluke accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about multimeter brands, Fluke and Klein Tools each appeared in four of the five answers. Fluke was mentioned before Klein Tools in every answer.

Among multimeter brands worldwide in September 2026

Who do people search for more?

Klein Tools, about 82% more searches than Fluke

Klein Tools 165K searchesFluke 90.5K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Fluke in 4 of 5Klein Tools in 4 of 5

Who does AI recommend more?

Fluke, named ahead of Klein Tools in every answer

Fluke first in 4Klein Tools never first

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Top multimeter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fluke and Klein Tools were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fluke was listed before Klein Tools in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fluke1st
  2. Klein Tools2nd
  3. Brymen3rd
  4. UNI-T4th
  5. AstroAI5th
  6. Extech6th
  7. Milwaukee7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Klein Tools4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fluke4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Brymen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • UNI-T2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • AstroAI2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Milwaukee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Extech1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about multimeter brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Fluke or Klein Tools more popular in search?

This chart shows how often people search Google for Fluke and Klein Tools by name. Each line represents a brand's share of searches for all seven multimeter brands we track, month by month, from English-language searches worldwide.

Fluke and Klein Tools among multimeter brands worldwide, by month

Share of searches by month for Klein Tools, Fluke. The figures are in the table below the chart.

View monthly share of searches table
MonthMilwaukeeUNI-TKlein ToolsFlukeBrymenAstroAIExtech
Oct 202573.3%18%4.4%2.4%1.1%0.4%0.27%
Nov 202573.3%18%4.4%2.4%1.1%0.4%0.27%
Dec 202570%21%5.2%2.3%0.75%0.46%0.25%
Jan 202669.5%20.9%5.1%2.8%0.78%0.56%0.31%
Feb 202669.5%20.9%5.1%2.8%0.76%0.56%0.31%
Mar 202666.4%24.4%4.9%2.7%0.73%0.54%0.29%
Apr 202663%28.3%4.6%2.5%0.68%0.51%0.28%
May 202662.9%28.3%4.6%2.5%0.83%0.51%0.23%
Jun 202666.5%24.5%4.9%2.7%0.72%0.44%0.24%
Jul 202669.7%20.9%5.1%2.8%0.76%0.38%0.25%
Aug 202665.5%24.1%5.9%3.2%0.72%0.35%0.24%
Sep 202665.3%24%5.9%3.2%0.86%0.53%0.24%

How has the Fluke and Klein Tools comparison changed over the last 12 months?

3 findings
  • Klein Tools was ahead of Fluke in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fluke’s share of searches among multimeter brands worldwide moved from 2.4% to 3.2%, and its estimated monthly branded searches moved from 74K to 90.5K.
  • Across the 12 months ending September 2026, Klein Tools’ share of searches among multimeter brands worldwide moved from 4.4% to 5.9%, and its estimated monthly branded searches moved from 135K to 165K.

How did search popularity change for multimeter brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Fluke worldwide rose 22.3% over 12 measured months, from 74K to 90.5K in September 2026.

  2. Estimated monthly branded searches for Klein Tools worldwide rose 22.2% over 12 measured months, from 135K to 165K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fluke’s and Klein Tools’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fluke

1 branded search term

  • fluke multimeter

Klein Tools

1 branded search term

  • klein tools

How the Brand Demand Index is measured

Other head-to-heads among multimeter brands

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