Floify vs nCino:Which is more popular?
In September 2026, nCino had more branded searches than Floify among mortgage origination platforms worldwide. nCino had about 14,800 branded searches, while Floify had 2,400. nCino made up 47.3% of all mortgage origination platform searches we track, and Floify accounted for 7.7%. When we asked ChatGPT and Google AI Overviews about mortgage origination platforms, Floify and nCino each appeared in one of the five answers. Floify and nCino were each mentioned first in one of the two answers that named either.
Who do people search for more?
nCino, about 6 searches for every 1 for Floify
Who does AI mention more?
Both were mentioned in 1 of 5 answers.
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top mortgage origination platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Floify was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. nCino was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Floify and nCino were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
LendingPad4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ICE Mortgage Technology3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
MeridianLink3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- nCino1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Floify1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SimpleNexus0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about mortgage origination platforms
5 answers
Asked ChatGPT
“Which mortgage origination platform should I use?”
Asked ChatGPT
“What are the best mortgage origination platforms?”
Asked ChatGPT
“What's the best mortgage origination platform for a small lending team?”
Searched Google, AI Overview
“loan origination software”
Searched Google, AI Overview
“mortgage origination platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Floify or nCino more popular in search?
This chart shows how often people search Google for Floify and nCino by name. Each line represents a brand's share of searches for all six mortgage origination platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for nCino, Floify. The figures are in the table below the chart.
View monthly share of searches table
| Month | nCino | ICE Mortgage Technology | MeridianLink | Floify | LendingPad | SimpleNexus |
|---|---|---|---|---|---|---|
| Oct 2025 | 45% | 10.9% | 20.1% | 10.9% | 9% | 4% |
| Nov 2025 | 45.1% | 13.4% | 16.5% | 11% | 11% | 3% |
| Dec 2025 | 37.7% | 11.2% | 20.6% | 13.7% | 13.7% | 3.1% |
| Jan 2026 | 45.4% | 11% | 20.3% | 11% | 9% | 3.3% |
| Feb 2026 | 48.1% | 11.7% | 17.6% | 9.6% | 9.6% | 3.5% |
| Mar 2026 | 46.9% | 14% | 17.1% | 9.3% | 9.3% | 3.4% |
| Apr 2026 | 48.5% | 11.8% | 17.7% | 9.7% | 9.7% | 2.7% |
| May 2026 | 46.5% | 11.3% | 20.8% | 9.1% | 9.1% | 3.1% |
| Jun 2026 | 45.4% | 13.5% | 20.2% | 8.9% | 8.9% | 3.1% |
| Jul 2026 | 44% | 16.1% | 19.6% | 8.6% | 8.6% | 3% |
| Aug 2026 | 44.2% | 16.1% | 19.7% | 8.7% | 8.7% | 2.6% |
| Sep 2026 | 47.3% | 17.3% | 17.3% | 7.7% | 7.7% | 2.8% |
How has the Floify and nCino comparison changed over the last 12 months?
3 findings
- nCino was ahead of Floify in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Floify’s share of searches among mortgage origination platforms worldwide moved from 10.9% to 7.7%, and its estimated monthly branded searches moved from 4.4K to 2.4K.
- Across the 12 months ending September 2026, nCino’s share of searches among mortgage origination platforms worldwide moved from 45% to 47.3%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for mortgage origination platforms worldwide in September 2026?
2 changes
In September 2026, nCino gained share of searches among mortgage origination platforms worldwide, from 44.2% to 47.3%.
In September 2026, Floify lost share of searches among mortgage origination platforms worldwide, from 8.7% to 7.7%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Floify’s and nCino’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among mortgage origination platforms
- nCino vs ICE Mortgage Technology: compare popularity
- nCino vs MeridianLink: compare popularity
- nCino vs LendingPad: compare popularity
- ICE Mortgage Technology vs MeridianLink: compare popularity
- ICE Mortgage Technology vs Floify: compare popularity
- ICE Mortgage Technology vs LendingPad: compare popularity
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