Brandwave

MoneyGram vs Western Union:Which is searched more?

In September 2026, Western Union had more branded searches than MoneyGram among money transfer services worldwide. Western Union was estimated to have 9.1M branded searches compared to MoneyGram’s 3.6M, and held a 46.6% Share of Search versus MoneyGram’s 18.1%. These are worldwide searches for English-language branded terms.

Share of Search among money transfer services worldwide in September 2026Which is more popular in search, MoneyGram or Western Union?
MoneyGram18.1%3.6M searches
vs
Western Union46.6%9.1M searches

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Which is more popular in search, MoneyGram or Western Union?

Compare the services people use to send money abroad. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

MoneyGram and Western Union among money transfer services worldwide, by month

Share of Search by month for Western Union, MoneyGram. The figures are in the table below the chart.

View monthly share of search table
MonthWestern UnionRevolutMoneyGramRemitlyWiseXeOFXWorldRemit
Oct 202548.5%20.6%19.4%6.5%3.1%1.3%0.26%0.39%
Nov 202550.4%17.9%19.8%6.7%3.2%1.4%0.27%0.33%
Dec 202553.2%15.4%21%5.8%2.8%1.2%0.24%0.35%
Jan 202651.5%18.1%20.1%5.7%3%1.1%0.23%0.28%
Feb 202653.9%15.7%21.1%4.9%2.8%1.2%0.24%0.29%
Mar 202651.4%18.1%20.4%5.7%2.8%1.1%0.23%0.28%
Apr 202655.3%16.2%17.7%6.1%3.1%1.2%0.2%0.25%
May 202653.7%18.7%17.2%5.9%3%1.2%0.2%0.24%
Jun 202649.4%20.9%19.2%5.4%3.3%1.3%0.27%0.27%
Jul 202654.2%19.1%17.3%4.9%2.9%1.2%0.24%0.2%
Aug 202651.7%18.2%20%5.7%3.1%0.94%0.19%0.19%
Sep 202646.6%24.1%18.1%6.2%3.2%1.3%0.25%0.21%

How has the MoneyGram and Western Union comparison changed over the last 12 months?

How did search popularity change for money transfer services worldwide in September 2026?

  1. In September 2026, Revolut overtook MoneyGram to rank 2nd among money transfer services worldwide, with 24.1% estimated Share of Search.

  2. In September 2026, Western Union lost estimated Share of Search among money transfer services worldwide, from 51.7% to 46.6%.

  3. In September 2026, MoneyGram lost estimated Share of Search among money transfer services worldwide, from 20% to 18.1%.

Other head-to-heads among money transfer services

How each brand is measured

Brandwave collects information about searches that people make online using MoneyGram’s and Western Union’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

MoneyGram

2 branded search terms

  • moneygram
  • moneygram gram

Western Union

1 branded search term

  • western union

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.