Brandwave

7th Avenue vs Lovesac:Which is more popular?

In September 2026, Lovesac had more branded searches than 7th Avenue among modular sofa brands worldwide. Lovesac had about 321,000 branded searches, while 7th Avenue had 118,000. Lovesac made up 41.7% of all modular sofa brand searches we track, and 7th Avenue accounted for 15.3%. When we asked ChatGPT and Google AI Overviews about modular sofa brands, Lovesac appeared in four of the five answers and 7th Avenue in two. Lovesac was mentioned before 7th Avenue in three out of four answers.

Among modular sofa brands worldwide in September 2026

Who do people search for more?

Lovesac, about 3 searches for every 1 for 7th Avenue

Lovesac 321K searches7th Avenue 118K searches

Who does AI mention more?

Lovesac, mentioned in 4 of 5 answers, 7th Avenue in 2

Lovesac in 4 of 57th Avenue in 2 of 5

Who does AI recommend more?

Lovesac, named ahead of 7th Avenue in 3 of 4 answers

Lovesac first in 37th Avenue first in 1

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Top modular sofa brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lovesac was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. 7th Avenue was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lovesac was listed before 7th Avenue in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lovesac1st
  2. Burrow2nd
  3. Room & Board3rd
  4. 7th Avenue4th
  5. Albany Park5th
  6. Inside Weather–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lovesac4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Albany Park3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Burrow3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Room & Board2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 7th Avenue2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Inside Weather0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about modular sofa brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is 7th Avenue or Lovesac more popular in search?

This chart shows how often people search Google for 7th Avenue and Lovesac by name. Each line represents a brand's share of searches for all six modular sofa brands we track, month by month, from English-language searches worldwide.

7th Avenue and Lovesac among modular sofa brands worldwide, by month

Share of searches by month for Lovesac, 7th Avenue. The figures are in the table below the chart.

View monthly share of searches table
MonthLovesacRoom & Board7th AvenueAlbany ParkBurrowInside Weather
Oct 202540.4%33.8%15%8%2.3%0.53%
Nov 202551.4%29%11.2%5.9%2.2%0.38%
Dec 202549.2%27.7%14.9%5.4%2.3%0.52%
Jan 202647.5%31.4%11.7%6.1%2.6%0.58%
Feb 202644.1%34.1%13.1%5.7%2.5%0.43%
Mar 202642.8%32.8%15.2%6.7%2.2%0.41%
Apr 202637.4%35%16.2%8.6%2.3%0.44%
May 202639.3%36.6%14%7.4%2.2%0.47%
Jun 202637%35.9%16%8.5%2.3%0.43%
Jul 202641.4%32.5%14.3%9.4%2%0.39%
Aug 202641.8%34.1%15.1%6.6%2%0.34%
Sep 202641.7%34%15.3%6.6%2%0.49%

How has the 7th Avenue and Lovesac comparison changed over the last 12 months?

3 findings
  • Lovesac was ahead of 7th Avenue in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, 7th Avenue’s share of searches among modular sofa brands worldwide moved from 15% to 15.3%, and its estimated monthly branded searches moved from 116K to 118K.
  • Across the 12 months ending September 2026, Lovesac’s share of searches among modular sofa brands worldwide moved from 40.4% to 41.7%, and its estimated monthly branded searches moved from 312K to 321K.

How did search popularity change for modular sofa brands worldwide in September 2026?

0 changes

Neither 7th Avenue nor Lovesac moved beyond provider rounding among modular sofa brands in September 2026.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using 7th Avenue’s and Lovesac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

7th Avenue

3 branded search terms

  • 7th avenue
  • 7th avenue furniture
  • 7th avenue sofa

Lovesac

6 branded search terms

  • lovesac
  • lovesac couch
  • lovesac furniture
  • lovesac sactionals
  • lovesac sofa
  • sactionals

How the Brand Demand Index is measured

Other head-to-heads among modular sofa brands

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