Osim vs Panasonic:Which is searched more?
In September 2026, Panasonic had more branded searches than Osim among massage chair brands worldwide. Panasonic was estimated to have 823K branded searches compared to Osim’s 74K, and held a 71.6% Share of Search versus Osim’s 6.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Osim or Panasonic?
Compare the massage chair brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Panasonic, Osim. The figures are in the table below the chart.
View monthly share of search table
| Month | Panasonic | Coway | Osim | Ogawa | HoMedics |
|---|---|---|---|---|---|
| Oct 2025 | 70.4% | 14.1% | 6.3% | 6.3% | 2.8% |
| Nov 2025 | 69.2% | 13.9% | 7.6% | 5.1% | 4.2% |
| Dec 2025 | 69.6% | 11.4% | 7.7% | 6.3% | 5.1% |
| Jan 2026 | 70% | 14% | 6.3% | 6.3% | 3.4% |
| Feb 2026 | 76.8% | 10.4% | 5.7% | 4.6% | 2.5% |
| Mar 2026 | 71.2% | 14.3% | 6.4% | 5.2% | 2.9% |
| Apr 2026 | 74.1% | 12.2% | 6.7% | 4.5% | 2.5% |
| May 2026 | 73.4% | 12.1% | 6.6% | 5.4% | 2.4% |
| Jun 2026 | 70.8% | 14.2% | 6.4% | 6.4% | 2.3% |
| Jul 2026 | 71.6% | 14.4% | 6.4% | 5.3% | 2.4% |
| Aug 2026 | 70.6% | 14.1% | 7.8% | 5.2% | 2.3% |
| Sep 2026 | 71.6% | 14.4% | 6.4% | 5.3% | 2.4% |
How has the Osim and Panasonic comparison changed over the last 12 months?
3 findings
- Panasonic was ahead of Osim in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Osim’s estimated Share of Search among massage chair brands worldwide moved from 6.3% to 6.4%, and its estimated monthly branded searches held steady at 74K.
- Across the 12 months ending September 2026, Panasonic’s estimated Share of Search among massage chair brands worldwide moved from 70.4% to 71.6%, and its estimated monthly branded searches held steady at 823K.
How did search popularity change for massage chair brands worldwide in September 2026?
2 changes
In September 2026, Panasonic gained estimated Share of Search among massage chair brands worldwide, from 70.6% to 71.6%.
In September 2026, Osim lost estimated Share of Search among massage chair brands worldwide, from 7.8% to 6.4%.
Other head-to-heads among massage chair brands
How each brand is measured
Brandwave collects information about searches that people make online using Osim’s and Panasonic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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