Nordic Ware vs USA Pan:Which is more popular?
In September 2026, Nordic Ware had more branded searches than USA Pan among loaf pan brands worldwide. Nordic Ware had about 33,100 branded searches, while USA Pan had 12,100. Nordic Ware made up 1.7% of all loaf pan brand searches we track, and USA Pan accounted for 0.61%. When we asked ChatGPT and Google AI Overviews about loaf pan brands, Nordic Ware appeared in all five answers and USA Pan in four. USA Pan was mentioned before Nordic Ware in every answer.
Who do people search for more?
Nordic Ware, about 3 searches for every 1 for USA Pan
Who does AI mention more?
Nordic Ware, mentioned in every answer we collected
Who does AI recommend more?
USA Pan, named ahead of Nordic Ware in every answer
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Top loaf pan brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nordic Ware appeared in all five answers. USA Pan was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. USA Pan was listed before Nordic Ware in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- USA Pan1st
- Chicago Metallic2nd
- Nordic Ware3rd
Le Creuset4th
OXO4th
Caraway6th
Pyrex–
All-Clad–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Nordic Ware5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- USA Pan4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Chicago Metallic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Le Creuset2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OXO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Caraway1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Pyrex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- All-Clad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about loaf pan brands
5 answers
Asked ChatGPT
“Which loaf pan brand should I buy?”
Asked ChatGPT
“What are the best loaf pan brands?”
Asked ChatGPT
“What's the best loaf pan brand for home baking?”
Searched Google, AI Overview
“best loaf pan”
Searched Google, AI Overview
“loaf pan for bread”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Nordic Ware or USA Pan more popular in search?
This chart shows how often people search Google for Nordic Ware and USA Pan by name. Each line represents a brand's share of searches for all eight loaf pan brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Nordic Ware, USA Pan. The figures are in the table below the chart.
View monthly share of searches table
| Month | Le Creuset | Pyrex | All-Clad | OXO | Caraway | Nordic Ware | USA Pan | Chicago Metallic |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 73.1% | 8% | 6.6% | 6.6% | 2.9% | 2% | 0.59% | 0.14% |
| Nov 2025 | 72.3% | 6.5% | 7.9% | 5.3% | 5.3% | 2% | 0.58% | 0.09% |
| Dec 2025 | 72.9% | 6.5% | 8% | 4.4% | 5.4% | 2% | 0.72% | 0.12% |
| Jan 2026 | 69.8% | 9.4% | 7.7% | 6.3% | 4.2% | 1.9% | 0.69% | 0.13% |
| Feb 2026 | 70.2% | 9.5% | 7.8% | 6.3% | 3.5% | 1.9% | 0.7% | 0.17% |
| Mar 2026 | 71.2% | 9.6% | 6.4% | 6.4% | 3.5% | 1.9% | 0.71% | 0.17% |
| Apr 2026 | 72% | 9.7% | 6.5% | 6.5% | 2.9% | 1.6% | 0.58% | 0.14% |
| May 2026 | 71.6% | 9.7% | 6.5% | 6.5% | 3.5% | 1.6% | 0.58% | 0.14% |
| Jun 2026 | 66.7% | 9% | 13.5% | 6% | 2.7% | 1.5% | 0.44% | 0.13% |
| Jul 2026 | 72% | 9.7% | 6.5% | 6.5% | 2.9% | 1.6% | 0.58% | 0.14% |
| Aug 2026 | 69.8% | 11.5% | 6.3% | 6.3% | 3.5% | 1.9% | 0.57% | 0.14% |
| Sep 2026 | 75.3% | 8.3% | 5.5% | 5.5% | 3% | 1.7% | 0.61% | 0.12% |
How has the Nordic Ware and USA Pan comparison changed over the last 12 months?
3 findings
- Nordic Ware was ahead of USA Pan in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nordic Ware’s share of searches among loaf pan brands worldwide moved from 2% to 1.7%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
- Across the 12 months ending September 2026, USA Pan’s share of searches among loaf pan brands worldwide moved from 0.59% to 0.61%, and its estimated monthly branded searches held steady at 12.1K.
How did search popularity change for loaf pan brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Nordic Ware worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Nordic Ware’s and USA Pan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nordic Ware
1 branded search term
- nordic ware
USA Pan
1 branded search term
- usa pan
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