Brandwave

Blackboard vs Docebo:Which is searched more?

In September 2026, Docebo had more branded searches than Blackboard among LMS brands worldwide. Docebo was estimated to have 27.1K branded searches compared to Blackboard’s 6.6K, and held a 1.5% Share of Search versus Blackboard’s 0.35%. These are worldwide searches for English-language branded terms.

Share of Search among LMS brands worldwide in September 2026Which is more popular in search, Blackboard or Docebo?
Blackboard0.35%6.6K searches
vs
Docebo1.5%27.1K searches
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Which is more popular in search, Blackboard or Docebo?

Compare the lms brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blackboard and Docebo among LMS brands worldwide, by month

Share of Search by month for Docebo, Blackboard. The figures are in the table below the chart.

View monthly share of search table
MonthD2LDoceboBlackboardArticulate
Oct 202596.5%2.6%0.78%0.06%
Nov 202596.8%2.2%0.96%0.05%
Dec 202595.4%3.1%1.4%0.06%
Jan 202696.6%2.6%0.78%0.05%
Feb 202696.7%2.6%0.64%0.05%
Mar 202696.1%3.2%0.63%0.06%
Apr 202696.2%3.2%0.52%0.06%
May 202696.1%3.2%0.63%0.06%
Jun 202693.7%5.6%0.61%0.08%
Jul 202692.2%6.8%0.9%0.12%
Aug 202695%3.8%1.1%0.07%
Sep 202698.2%1.5%0.35%0.03%

How has the Blackboard and Docebo comparison changed over the last 12 months?

  • Docebo was ahead of Blackboard in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blackboard’s estimated Share of Search among LMS brands worldwide moved from 0.78% to 0.35%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
  • Across the 12 months ending September 2026, Docebo’s estimated Share of Search among LMS brands worldwide moved from 2.6% to 1.5%, and its estimated monthly branded searches moved from 33.1K to 27.1K.

How did search popularity change for LMS brands worldwide in September 2026?

  1. In September 2026, Docebo lost estimated Share of Search among LMS brands worldwide, from 3.8% to 1.5%.

  2. In September 2026, Blackboard lost estimated Share of Search among LMS brands worldwide, from 1.1% to 0.35%.

How each brand is measured

Brandwave collects information about searches that people make online using Blackboard’s and Docebo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blackboard

1 branded search term

  • blackboard lms

Docebo

1 branded search term

  • docebo

How the Brand Demand Index is measured

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