Bitly vs TinyURL:Which is searched more?
In September 2026, Bitly had more branded searches than TinyURL among link shortener and QR code tools worldwide. Bitly was estimated to have 1M branded searches compared to TinyURL’s 735K, and held a 12.8% Share of Search versus TinyURL’s 9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bitly or TinyURL?
Compare the link shortener and qr code tools teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bitly, TinyURL. The figures are in the table below the chart.
View monthly share of search table
| Month | QR Code Generator | Bitly | TinyURL | QR Code Monkey | Rebrandly | Uniqode |
|---|---|---|---|---|---|---|
| Oct 2025 | 63.1% | 20% | 11.9% | 3.1% | 1.7% | 0.15% |
| Nov 2025 | 65.5% | 17.7% | 12.3% | 2.6% | 1.8% | 0.13% |
| Dec 2025 | 65.4% | 17% | 12.5% | 3.2% | 1.8% | 0.16% |
| Jan 2026 | 66.2% | 17.7% | 10.9% | 3.3% | 1.8% | 0.13% |
| Feb 2026 | 66.3% | 17.7% | 10.8% | 3.3% | 1.8% | 0.16% |
| Mar 2026 | 64.2% | 17.5% | 12.2% | 3.9% | 2.1% | 0.16% |
| Apr 2026 | 69.4% | 16.1% | 9.4% | 3.4% | 1.5% | 0.14% |
| May 2026 | 69.3% | 16.8% | 8.9% | 3.4% | 1.5% | 0.11% |
| Jun 2026 | 63.8% | 19.2% | 10.8% | 4.7% | 1.4% | 0.13% |
| Jul 2026 | 63.7% | 18.6% | 10.1% | 5.7% | 1.7% | 0.13% |
| Aug 2026 | 69.9% | 16% | 9.9% | 2.8% | 1.3% | 0.11% |
| Sep 2026 | 74.6% | 12.8% | 9% | 2.4% | 1.1% | 0.12% |
How has the Bitly and TinyURL comparison changed over the last 12 months?
3 findings
- Bitly was ahead of TinyURL in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bitly’s estimated Share of Search among link shortener and QR code tools worldwide moved from 20% to 12.8%, and its estimated monthly branded searches moved from 1.3M to 1M.
- Across the 12 months ending September 2026, TinyURL’s estimated Share of Search among link shortener and QR code tools worldwide moved from 11.9% to 9%, and its estimated monthly branded searches moved from 774K to 735K.
How did search popularity change for link shortener and QR code tools worldwide in September 2026?
2 changes
In September 2026, Bitly lost estimated Share of Search among link shortener and QR code tools worldwide, from 16% to 12.8%.

In September 2026, TinyURL lost estimated Share of Search among link shortener and QR code tools worldwide, from 9.9% to 9%.
Other head-to-heads among link shortener and QR code tools
How each brand is measured
Brandwave collects information about searches that people make online using Bitly’s and TinyURL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bitly
7 branded search terms
- bitly
- bitly app
- bitly link shortener
- bitly links
- bitly shortener
- bitly software
- bitly url shortener
TinyURL
10 branded search terms
- link shortener tinyurl
- shortener tinyurl
- tiny url
- tinyurl
- tinyurl app
- tinyurl link shortener
- tinyurl links
- tinyurl software
- tinyurl url shortener
- url shortener tinyurl

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.