Brandwave

Flashpoint vs Manfrotto:Which is searched more?

In September 2026, Flashpoint had more branded searches than Manfrotto among light stand brands worldwide. Flashpoint was estimated to have 135K branded searches compared to Manfrotto’s 27.1K, and held a 41.8% Share of Search versus Manfrotto’s 8.4%. These are worldwide searches for English-language branded terms.

Share of Search among light stand brands worldwide in September 2026Which is more popular in search, Flashpoint or Manfrotto?
Flashpoint41.8%135K searches
vs
Manfrotto8.4%27.1K searches

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Which is more popular in search, Flashpoint or Manfrotto?

Compare the light stand brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Flashpoint and Manfrotto among light stand brands worldwide, by month

Share of Search by month for Flashpoint, Manfrotto. The figures are in the table below the chart.

View monthly share of search table
MonthFlashpointGodoxAputureManfrotto
Oct 202548.7%31%10.4%9.8%
Nov 202543.8%34%11.4%10.8%
Dec 202545.7%35.4%9.7%9.2%
Jan 202644.9%34.9%11.2%9%
Feb 202640.7%38.7%10.6%10%
Mar 202644.7%34.7%9.5%11%
Apr 202643.3%34.8%11.3%10.6%
May 202649.2%32.4%8.6%9.9%
Jun 202645.1%36.3%9.6%9%
Jul 202645.7%36.8%8.4%9.2%
Aug 202647.3%37.9%7.1%7.8%
Sep 202641.8%40.9%8.9%8.4%

How has the Flashpoint and Manfrotto comparison changed over the last 12 months?

  • Flashpoint was ahead of Manfrotto in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Flashpoint’s estimated Share of Search among light stand brands worldwide moved from 48.7% to 41.8%, and its estimated monthly branded searches moved from 201K to 135K.
  • Across the 12 months ending September 2026, Manfrotto’s estimated Share of Search among light stand brands worldwide moved from 9.8% to 8.4%, and its estimated monthly branded searches moved from 40.5K to 27.1K.

How did search popularity change for light stand brands worldwide in September 2026?

  1. In September 2026, Aputure overtook Manfrotto to rank 3rd among light stand brands worldwide, with 8.9% estimated Share of Search.

  2. In September 2026, Manfrotto gained estimated Share of Search among light stand brands worldwide, from 7.8% to 8.4%.

  3. In September 2026, Flashpoint lost estimated Share of Search among light stand brands worldwide, from 47.3% to 41.8%.

Other head-to-heads among light stand brands

How each brand is measured

Brandwave collects information about searches that people make online using Flashpoint’s and Manfrotto’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Flashpoint

1 branded search term

  • flashpoint

Manfrotto

1 branded search term

  • manfrotto

How the Brand Demand Index is measured

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