Brandwave

Black and Decker vs DeWalt:Which is searched more?

In September 2026, DeWalt had more branded searches than Black and Decker among lawn edger brands worldwide. DeWalt was estimated to have 673K branded searches compared to Black and Decker’s 220K, and held a 29.3% Share of Search versus Black and Decker’s 9.6%. These are worldwide searches for English-language branded terms.

Share of Search among lawn edger brands worldwide in September 2026Which is more popular in search, Black and Decker or DeWalt?
Black and Decker9.6%220K searches
vs
DeWalt29.3%673K searches

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Which is more popular in search, Black and Decker or DeWalt?

Compare the lawn edger brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Black and Decker and DeWalt among lawn edger brands worldwide, by month

Share of Search by month for DeWalt, Black and Decker. The figures are in the table below the chart.

View monthly share of search table
MonthHusqvarnaDeWaltCraftsmanBlack and DeckerGreenworksECHO
Oct 202549.3%27.2%9.9%9.9%3%0.6%
Nov 202541.1%33.9%10.1%11.1%3%0.74%
Dec 202536.2%36.2%13.2%10.8%3.3%0.43%
Jan 202643.9%29.6%13.2%9.7%3.3%0.36%
Feb 202643.3%29.1%15.9%8.7%2.6%0.35%
Mar 202645.8%25.2%16.9%8.3%3.4%0.45%
Apr 202652%23.3%12.8%7.6%3.8%0.51%
May 202650.7%22.8%12.4%9.1%4.6%0.41%
Jun 202646%25.4%13.9%9.2%5.1%0.46%
Jul 202644.2%24.3%16.3%9.7%4.9%0.54%
Aug 202642%28.2%15.4%9.2%4.6%0.51%
Sep 202643.5%29.3%13.1%9.6%3.9%0.64%

How has the Black and Decker and DeWalt comparison changed over the last 12 months?

  • DeWalt was ahead of Black and Decker in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Black and Decker’s estimated Share of Search among lawn edger brands worldwide moved from 9.9% to 9.6%, and its estimated monthly branded searches moved from 245K to 220K.
  • Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among lawn edger brands worldwide moved from 27.2% to 29.3%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for lawn edger brands worldwide in September 2026?

  1. In September 2026, DeWalt gained estimated Share of Search among lawn edger brands worldwide, from 28.2% to 29.3%.

  2. Estimated monthly branded searches for Black and Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

Other head-to-heads among lawn edger brands

How each brand is measured

Brandwave collects information about searches that people make online using Black and Decker’s and DeWalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Black and Decker

2 branded search terms

  • black and decker
  • blackdecker

DeWalt

1 branded search term

  • dewalt

How the Brand Demand Index is measured

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