Brandwave

Mejuri vs Tiffany & Co.:Which is searched more?

In September 2026, Tiffany & Co. had more branded searches than Mejuri among jewellery charm brands worldwide. Tiffany & Co. was estimated to have 1.3M branded searches compared to Mejuri’s 368K, and held a 17.6% Share of Search versus Mejuri’s 4.9%. These are worldwide searches for English-language branded terms.

Share of Search among jewellery charm brands worldwide in September 2026Which is more popular in search, Mejuri or Tiffany & Co.?
Mejuri4.9%368K searches
vs
Tiffany & Co.17.6%1.3M searches

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Which is more popular in search, Mejuri or Tiffany & Co.?

Compare the jewellery charm brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mejuri and Tiffany & Co. among jewellery charm brands worldwide, by month

Share of Search by month for Tiffany & Co., Mejuri. The figures are in the table below the chart.

View monthly share of search table
MonthSwarovskiPandoraTiffany & Co.MejuriThomas SaboMeadowlark
Oct 202551.2%19.4%20.7%5.6%3.1%<0.01%
Nov 202547.9%27.1%15.7%6.4%2.9%<0.01%
Dec 202547.9%29.2%15.7%4.3%2.9%<0.01%
Jan 202653.8%20.4%17.8%4.8%3.2%<0.01%
Feb 202655.5%18.6%18.2%5%2.7%<0.01%
Mar 202653.2%20.2%17.6%5.9%3.2%<0.01%
Apr 202652.8%17.7%21.1%5.8%2.6%<0.01%
May 202653.3%21.8%17.4%4.8%2.6%<0.01%
Jun 202651.7%23.9%17.3%4.6%2.5%<0.01%
Jul 202651.2%20.9%20.2%4.6%3.1%<0.01%
Aug 202651.5%19.5%20.3%5.7%3.1%<0.01%
Sep 202654.3%20.6%17.6%4.9%2.7%<0.01%

How has the Mejuri and Tiffany & Co. comparison changed over the last 12 months?

  • Tiffany & Co. was ahead of Mejuri in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Mejuri’s estimated Share of Search among jewellery charm brands worldwide moved from 5.6% to 4.9%, and its estimated monthly branded searches moved from 450K to 368K.
  • Across the 12 months ending September 2026, Tiffany & Co.’s estimated Share of Search among jewellery charm brands worldwide moved from 20.7% to 17.6%, and its estimated monthly branded searches moved from 1.7M to 1.3M.

How did search popularity change for jewellery charm brands worldwide in September 2026?

  1. In September 2026, Pandora overtook Tiffany & Co. to rank 2nd among jewellery charm brands worldwide, with 20.6% estimated Share of Search.

  2. In September 2026, Tiffany & Co. lost estimated Share of Search among jewellery charm brands worldwide, from 20.3% to 17.6%.

  3. In September 2026, Mejuri lost estimated Share of Search among jewellery charm brands worldwide, from 5.7% to 4.9%.

Other head-to-heads among jewellery charm brands

How each brand is measured

Brandwave collects information about searches that people make online using Mejuri’s and Tiffany & Co.’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mejuri

1 branded search term

  • mejuri

Tiffany & Co.

4 branded search terms

  • tiffany and co
  • tiffany charm
  • tiffany co
  • tiffany jewellery

How the Brand Demand Index is measured

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