Brandwave

It asset management software:Which brands are most popular in search?

In August 2026, ServiceNow was the most searched among it asset management software worldwide, with an estimated 450K branded searches and 85.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. ServiceNow85.1%
  2. ManageEngine9.4%
  3. Lansweeper4.2%
  4. Asset Panda1.3%
  5. InvGate<0.01%

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Share of SearchLeaderboard

Compare the it asset management software engineering teams rely on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among it asset management software worldwide, by month

Share of Search by month for ServiceNow, ManageEngine, Lansweeper. The figures are in the table below the chart.

View monthly share of search table
MonthServiceNowManageEngineLansweeperAsset PandaInvGate
Oct 202581.3%10.9%6%1.8%<0.01%
Nov 202581.2%10.9%6%1.8%0.01%
Dec 202582.1%11%5%1.8%<0.01%
Jan 202683.8%9.2%5.1%1.9%<0.01%
Feb 202683.8%9.2%5.1%1.9%<0.01%
Mar 202682.1%11%5%1.8%<0.01%
Apr 202686.6%7.8%4.3%1.3%<0.01%
May 202687.3%7.9%3.5%1.3%<0.01%
Jun 202687.3%7.9%3.5%1.3%<0.01%
Jul 202684.4%9.3%5.1%1.3%<0.01%
Aug 202685.1%9.4%4.2%1.3%<0.01%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.ServiceNow

    85.1%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.ManageEngine

    9.4%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Lansweeper

    4.2%

    Held 3rd. 22.3K estimated branded searches, -18.1% vs prior month. Share -0.9 points.

  4. 4.Asset Panda

    1.3%

    Held 4th. 6.7K estimated branded searches, -0.15% vs prior month. Share 0 points.

  5. 5.InvGate

    <0.01%

    Held 5th. 40 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among it asset management software worldwide?

In August 2026, ServiceNow was the most searched among it asset management software worldwide, with an estimated 450K branded searches and 85.1% estimated Share of Search within this set. ManageEngine is in 2nd place, 75.8 percentage points behind at 9.4% Share of Search.

Global it asset management software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
ServiceNow81.3% → 85.1%87.3%Jun 202681.2%Nov 20251st
ManageEngine10.9% → 9.4%11%Dec 20257.8%Apr 20262nd
Lansweeper6% → 4.2%6%Nov 20253.5%Jun 20263rd
Asset Panda1.8% → 1.3%1.9%Feb 20261.3%Jul 20264th
InvGate<0.01%0.01%Nov 2025<0.01%Jul 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, ServiceNow’s estimated Share of Search among it asset management software worldwide increased from 81.3% to 85.1%.
  • Across the 11 months ending August 2026, ManageEngine’s estimated Share of Search among it asset management software worldwide decreased from 10.9% to 9.4%.
  • Across the 11 months ending August 2026, Lansweeper’s estimated Share of Search among it asset management software worldwide decreased from 6% to 4.2%.
  • Across the 11 months ending August 2026, Asset Panda’s estimated Share of Search among it asset management software worldwide decreased from 1.8% to 1.3%.
  • Across the 11 months ending August 2026, ServiceNow’s estimated Share of Search among it asset management software worldwide peaked at 87.3% in June 2026 and was lowest at 81.2% in November 2025.
  • Across the 11 months ending August 2026, ManageEngine’s estimated Share of Search among it asset management software worldwide peaked at 11% in December 2025 and was lowest at 7.8% in April 2026.
  • Across the 11 months ending August 2026, Lansweeper’s estimated Share of Search among it asset management software worldwide peaked at 6% in November 2025 and was lowest at 3.5% in June 2026.
  • Across the 11 months ending August 2026, InvGate held steady: its estimated Share of Search among it asset management software worldwide moved less than 0.5 percentage points.

How did search popularity change for it asset management software worldwide in August 2026?

  1. In August 2026, ServiceNow gained estimated Share of Search among it asset management software worldwide, from 84.4% to 85.1%.

  2. In August 2026, Lansweeper lost estimated Share of Search among it asset management software worldwide, from 5.1% to 4.2%.

  3. ManageEngine’s estimated Share of Search among it asset management software worldwide has gained ground for 3 months in a row, from 7.9% to 9.4% in August 2026.

  4. Estimated monthly branded searches for Asset Panda worldwide fell 33% over 11 measured months, from 10K to 6.7K in August 2026.

  5. Estimated monthly branded searches for InvGate worldwide fell 20% over 11 measured months, from 50 to 40 in August 2026.

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