Brandwave

Aspire vs GRIN:Which is more popular by branded search?

In August 2026, Aspire had more branded searches than GRIN among influencer marketing platforms worldwide. Aspire was estimated to have 369K branded searches compared to GRIN’s 1.6K, and held a 79.6% Share of Search versus GRIN’s 0.34%. These are worldwide searches for English-language branded terms.

Share of Search among influencer marketing platforms worldwide in August 2026Which is more popular in search, Aspire or GRIN?
Aspire79.6%369K searches
vs
GRIN0.34%1.6K searches

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Which is more popular in search, Aspire or GRIN?

Compare tools for brands to find creators, manage collaborations, and measure influencer campaigns. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Aspire and GRIN among influencer marketing platforms worldwide, by month

Share of Search by month for Aspire, GRIN. The figures are in the table below the chart.

View monthly share of search table
MonthAspireModashHypeAuditorUpfluenceInfluencityGRIN
Oct 202575.5%6.9%10.1%5.6%1.7%0.27%
Nov 202575.7%6.9%10.1%5.6%1.4%0.27%
Dec 202578.2%7.1%8.6%4.7%1.1%0.25%
Jan 202673.2%9.9%9.8%5.5%1.3%0.24%
Feb 202674.6%8.3%10%5.7%1.1%0.32%
Mar 202676.7%8.6%8.4%4.8%1.1%0.39%
Apr 202672.7%10%9.7%6.2%1.1%0.34%
May 202674.7%10.2%10%3.9%0.89%0.35%
Jun 202678.9%8.8%7.1%3.9%0.95%0.31%
Jul 202677.5%10.6%6.9%3.8%0.93%0.21%
Aug 202679.6%8.9%7.1%3.2%0.78%0.34%
Sep 2026——————

How has the Aspire and GRIN comparison changed over the last 12 months?

  • Aspire was ahead of GRIN in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Aspire’s estimated Share of Search among influencer marketing platforms worldwide moved from 75.5% to 79.6%, and its estimated monthly branded searches held steady at 369K.
  • Across the 11 months ending August 2026, GRIN’s estimated Share of Search among influencer marketing platforms worldwide moved from 0.27% to 0.34%, and its estimated monthly branded searches moved from 1.3K to 1.6K.

How did search popularity change for influencer marketing platforms worldwide in August 2026?

  1. In August 2026, Aspire gained estimated Share of Search among influencer marketing platforms worldwide, from 77.5% to 79.6%.

  2. Estimated monthly branded searches for GRIN worldwide rose 22.1% over 11 measured months, from 1.3K to 1.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Aspire’s and GRIN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aspire

3 branded search terms

  • aspire
  • aspire influencer
  • aspire influencer marketing platform

GRIN

2 branded search terms

  • grin influencer
  • grin influencer marketing platform

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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