THIEAUDIO vs Ultimate Ears:Which is more popular?
In September 2026, Ultimate Ears had more branded searches than THIEAUDIO among in ear monitor brands worldwide. Ultimate Ears had about 33,100 branded searches, while THIEAUDIO had 6,600. Ultimate Ears made up 14.9% of all in ear monitor brand searches we track, and THIEAUDIO accounted for 3%. When we asked ChatGPT and Google AI Overviews about in ear monitor brands, Ultimate Ears appeared in three of the five answers and THIEAUDIO in two. Ultimate Ears was mentioned before THIEAUDIO in three out of four answers.
Who do people search for more?
Ultimate Ears, about 5 searches for every 1 for THIEAUDIO
Who does AI mention more?
Ultimate Ears, mentioned in 3 of 5 answers, THIEAUDIO in 2
Who does AI recommend more?
Ultimate Ears, named ahead of THIEAUDIO in 3 of 4 answers
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Top in ear monitor brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ultimate Ears was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. THIEAUDIO was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ultimate Ears was listed before THIEAUDIO in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Shure1st
Sennheiser2nd
Ultimate Ears3rd
64 Audio4th
Westone5th
THIEAUDIO6th
JH Audio7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sennheiser5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Shure4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ultimate Ears3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Westone2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
64 Audio2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
THIEAUDIO2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JH Audio1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about in ear monitor brands
5 answers
Asked ChatGPT
“Which in ear monitor brand should I buy?”
Asked ChatGPT
“What are the best in ear monitor brands?”
Asked ChatGPT
“What's the best in ear monitor brand for stage monitoring?”
Searched Google, AI Overview
“best in ear monitors”
Searched Google, AI Overview
“wireless in ear monitors”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is THIEAUDIO or Ultimate Ears more popular in search?
This chart shows how often people search Google for THIEAUDIO and Ultimate Ears by name. Each line represents a brand's share of searches for all seven in ear monitor brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Ultimate Ears, THIEAUDIO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shure | Ultimate Ears | Westone | 64 Audio | THIEAUDIO | JH Audio | Sennheiser |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 59.1% | 17.7% | 9.7% | 7.3% | 2.4% | 1.6% | 2.2% |
| Nov 2025 | 55.9% | 20.5% | 9.2% | 8.3% | 2.2% | 1.8% | 2.1% |
| Dec 2025 | 55.5% | 20.3% | 9.1% | 8.4% | 2.7% | 1.8% | 2.1% |
| Jan 2026 | 58.4% | 17.5% | 9.6% | 8% | 2.9% | 1.9% | 1.8% |
| Feb 2026 | 61% | 14.9% | 10% | 7.8% | 2.4% | 2% | 1.9% |
| Mar 2026 | 57.7% | 17.3% | 9.5% | 9% | 2.8% | 1.9% | 1.8% |
| Apr 2026 | 58.3% | 17.5% | 9.6% | 8.6% | 2.3% | 1.9% | 1.8% |
| May 2026 | 59.2% | 17.8% | 9.7% | 7.2% | 2.4% | 1.9% | 1.8% |
| Jun 2026 | 54.1% | 19.9% | 10.9% | 8.2% | 2.7% | 2.2% | 2% |
| Jul 2026 | 53.9% | 19.8% | 10.9% | 8.2% | 2.6% | 2.6% | 2% |
| Aug 2026 | 54.1% | 19.9% | 10.9% | 8.2% | 2.7% | 2.2% | 2% |
| Sep 2026 | 60.9% | 14.9% | 10% | 7.4% | 3% | 2% | 1.8% |
How has the THIEAUDIO and Ultimate Ears comparison changed over the last 12 months?
3 findings
- Ultimate Ears was ahead of THIEAUDIO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, THIEAUDIO’s share of searches among in ear monitor brands worldwide moved from 2.4% to 3%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
- Across the 12 months ending September 2026, Ultimate Ears’ share of searches among in ear monitor brands worldwide moved from 17.7% to 14.9%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for in ear monitor brands worldwide in September 2026?
2 changes

In September 2026, Ultimate Ears lost share of searches among in ear monitor brands worldwide, from 19.9% to 14.9%.

Estimated monthly branded searches for THIEAUDIO worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using THIEAUDIO’s and Ultimate Ears’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
THIEAUDIO
1 branded search term
- thieaudio
Ultimate Ears
1 branded search term
- ultimate ears
Other head-to-heads among in ear monitor brands

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