Brandwave

BaBylissPRO vs T3:Which is more popular?

In September 2026, T3 had more branded searches than BaBylissPRO among hair curler brands worldwide. T3 had about 14,800 branded searches, while BaBylissPRO had 12,800. T3 made up 0.26% of all hair curler brand searches we track, and BaBylissPRO accounted for 0.22%. When we asked ChatGPT and Google AI Overviews about hair curler brands, BaBylissPRO appeared in four of the five answers and T3 in three. T3 was mentioned before BaBylissPRO in three out of four answers.

Among hair curler brands worldwide in September 2026

Who do people search for more?

T3, about 15% more searches than BaBylissPRO

T3 14.8K searchesBaBylissPRO 12.8K searches

Who does AI mention more?

BaBylissPRO, mentioned in 4 of 5 answers, T3 in 3

BaBylissPRO in 4 of 5T3 in 3 of 5

Who does AI recommend more?

T3, named ahead of BaBylissPRO in 3 of 4 answers

T3 first in 3BaBylissPRO first in 1

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Top hair curler brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BaBylissPRO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. T3 was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. T3 was listed before BaBylissPRO in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. T31st
  2. BaBylissPRO2nd
  3. Conair3rd
  4. Dyson4th
  5. Shark5th
  6. BaByliss–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Conair5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BaBylissPRO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • T33 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shark3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dyson2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BaByliss0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair curler brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is BaBylissPRO or T3 more popular in search?

This chart shows how often people search Google for BaBylissPRO and T3 by name. Each line represents a brand's share of searches for all six hair curler brands we track, month by month, from English-language searches worldwide.

BaBylissPRO and T3 among hair curler brands worldwide, by month

Share of searches by month for T3, BaBylissPRO. The figures are in the table below the chart.

View monthly share of searches table
MonthDysonBaBylissConairT3BaBylissPROShark
Oct 202587.4%10.7%1.3%0.26%0.33%0.03%
Nov 202587.9%10.6%0.87%0.26%0.27%0.04%
Dec 202585%12.7%1.3%0.46%0.57%0.05%
Jan 202687.4%10.8%1.3%0.32%0.18%0.03%
Feb 202687.4%10.8%1.3%0.32%0.22%0.03%
Mar 202685.5%12.8%1.3%0.31%0.18%0.03%
Apr 202685.6%12.6%1.3%0.31%0.18%0.03%
May 202685.3%12.6%1.5%0.31%0.22%0.03%
Jun 202685.4%12.5%1.5%0.25%0.22%0.03%
Jul 202682.9%15%1.5%0.37%0.26%0.03%
Aug 202685.4%12.7%1.3%0.31%0.26%0.03%
Sep 202687.6%10.8%1.1%0.26%0.22%0.03%

How has the BaBylissPRO and T3 comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: T3 took it in January 2026.
  • Across the 12 months ending September 2026, BaBylissPRO’s share of searches among hair curler brands worldwide moved from 0.33% to 0.22%, and its estimated monthly branded searches moved from 18.8K to 12.8K.
  • Across the 12 months ending September 2026, T3’s share of searches among hair curler brands worldwide held steady at 0.26%, and its estimated monthly branded searches held steady at 14.8K.

How did search popularity change for hair curler brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for BaBylissPRO worldwide fell 31.9% over 12 measured months, from 18.8K to 12.8K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BaBylissPRO’s and T3’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BaBylissPRO

2 branded search terms

  • babylisspro curling iron
  • babylisspro curling wand

T3

1 branded search term

  • hair dryer t3

How the Brand Demand Index is measured

Other head-to-heads among hair curler brands

Creator with pink hair and a pink jacket

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