Brandwave

Coleman vs Napoleon:Which is searched more?

In September 2026, Coleman had more branded searches than Napoleon among gas grill brands worldwide. Coleman was estimated to have 241K branded searches compared to Napoleon’s 109K, and held a 7.9% Share of Search versus Napoleon’s 3.6%. These are worldwide searches for English-language branded terms.

Share of Search among gas grill brands worldwide in September 2026Which is more popular in search, Coleman or Napoleon?
Coleman7.9%241K searches
vs
Napoleon3.6%109K searches

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Which is more popular in search, Coleman or Napoleon?

Compare the gas grill brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Coleman and Napoleon among gas grill brands worldwide, by month

Share of Search by month for Coleman, Napoleon. The figures are in the table below the chart.

View monthly share of search table
MonthKitchenAidLynxWeberColemanNapoleonTraeger
Oct 202549%22.1%16.6%7.5%2.3%2.4%
Nov 202558.3%16.2%14.9%5.5%1.9%3.2%
Dec 202557.6%19.2%13.2%5.3%1.5%3.2%
Jan 202648.5%22%16.6%7.8%2.1%2.9%
Feb 202645.8%21.2%19.9%7.2%3.2%2.8%
Mar 202638.3%20.9%24.9%7.2%5.9%2.8%
Apr 202634.2%15.6%31.8%6.7%8.5%3.1%
May 202629.5%15.3%35.5%6.9%9.1%3.8%
Jun 202631.2%18%29.9%8.3%8.3%4.4%
Jul 202634.3%18.8%28.1%8.6%7.2%3.1%
Aug 202636%19.9%26.4%9.1%5.3%3.2%
Sep 202641.7%22%21.9%7.9%3.6%3%

How has the Coleman and Napoleon comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: Napoleon took it in April 2026, Coleman took it in July 2026.
  • Across the 12 months ending September 2026, Coleman’s estimated Share of Search among gas grill brands worldwide moved from 7.5% to 7.9%, and its estimated monthly branded searches moved from 279K to 241K.
  • Across the 12 months ending September 2026, Napoleon’s estimated Share of Search among gas grill brands worldwide moved from 2.3% to 3.6%, and its estimated monthly branded searches moved from 86.2K to 109K.

How did search popularity change for gas grill brands worldwide in September 2026?

  1. In September 2026, Napoleon lost estimated Share of Search among gas grill brands worldwide, from 5.3% to 3.6%.

  2. In September 2026, Coleman lost estimated Share of Search among gas grill brands worldwide, from 9.1% to 7.9%.

Other head-to-heads among gas grill brands

How each brand is measured

Brandwave collects information about searches that people make online using Coleman’s and Napoleon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Coleman

3 branded search terms

  • coleman
  • coleman camping stove
  • coleman tent

Napoleon

4 branded search terms

  • napoleon barbecue
  • napoleon bbq
  • napoleon gas grill
  • napoleon grill

How the Brand Demand Index is measured

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