Bushnell vs Spypoint:Which is searched more?
In September 2026, Bushnell had more branded searches than Spypoint among game cameras worldwide. Bushnell was estimated to have 49.5K branded searches compared to Spypoint’s 40.5K, and held a 41% Share of Search versus Spypoint’s 33.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bushnell or Spypoint?
Compare the game cameras people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bushnell, Spypoint. The figures are in the table below the chart.
View monthly share of search table
| Month | Bushnell | Spypoint | Moultrie | Cuddeback | Browning | Reconyx |
|---|---|---|---|---|---|---|
| Oct 2025 | 43.9% | 35.9% | 8.8% | 4.8% | 4.8% | 1.7% |
| Nov 2025 | 48.8% | 32.6% | 8% | 4.4% | 4.4% | 1.9% |
| Dec 2025 | 60.6% | 22.2% | 6.6% | 3.6% | 5.4% | 1.6% |
| Jan 2026 | 65.2% | 19.5% | 4.7% | 2% | 7.1% | 1.4% |
| Feb 2026 | 68.3% | 16.7% | 4% | 2.2% | 7.4% | 1.4% |
| Mar 2026 | 69.9% | 17.1% | 3.4% | 2.2% | 6.2% | 1.2% |
| Apr 2026 | 73.3% | 14.7% | 3.5% | 1.9% | 5.3% | 1.2% |
| May 2026 | 70.8% | 17.3% | 3.4% | 2.2% | 5.1% | 1.2% |
| Jun 2026 | 66% | 19.7% | 4.8% | 2.1% | 4.8% | 2.6% |
| Jul 2026 | 58.7% | 21.6% | 9.6% | 3.5% | 4.3% | 2.3% |
| Aug 2026 | 48.2% | 26.4% | 14.4% | 4.3% | 4.3% | 2.3% |
| Sep 2026 | 41% | 33.5% | 15% | 4.5% | 3.6% | 2.4% |
How has the Bushnell and Spypoint comparison changed over the last 12 months?
3 findings
- Bushnell was ahead of Spypoint in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bushnell’s estimated Share of Search among game cameras worldwide moved from 43.9% to 41%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
- Across the 12 months ending September 2026, Spypoint’s estimated Share of Search among game cameras worldwide moved from 35.9% to 33.5%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for game cameras worldwide in September 2026?
2 changes
In September 2026, Spypoint gained estimated Share of Search among game cameras worldwide, from 26.4% to 33.5%.
In September 2026, Bushnell lost estimated Share of Search among game cameras worldwide, from 48.2% to 41%.
Other head-to-heads among game cameras
How each brand is measured
Brandwave collects information about searches that people make online using Bushnell’s and Spypoint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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