Brandwave

Moultrie vs Spypoint:Which is searched more?

In September 2026, Spypoint had more branded searches than Moultrie among game cameras worldwide. Spypoint was estimated to have 40.5K branded searches compared to Moultrie’s 18.1K, and held a 33.5% Share of Search versus Moultrie’s 15%. These are worldwide searches for English-language branded terms.

Share of Search among game cameras worldwide in September 2026Which is more popular in search, Moultrie or Spypoint?
Moultrie15%18.1K searches
vs
Spypoint33.5%40.5K searches

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Which is more popular in search, Moultrie or Spypoint?

Compare the game cameras people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Moultrie and Spypoint among game cameras worldwide, by month

Share of Search by month for Spypoint, Moultrie. The figures are in the table below the chart.

View monthly share of search table
MonthBushnellSpypointMoultrieCuddebackBrowningReconyx
Oct 202543.9%35.9%8.8%4.8%4.8%1.7%
Nov 202548.8%32.6%8%4.4%4.4%1.9%
Dec 202560.6%22.2%6.6%3.6%5.4%1.6%
Jan 202665.2%19.5%4.7%2%7.1%1.4%
Feb 202668.3%16.7%4%2.2%7.4%1.4%
Mar 202669.9%17.1%3.4%2.2%6.2%1.2%
Apr 202673.3%14.7%3.5%1.9%5.3%1.2%
May 202670.8%17.3%3.4%2.2%5.1%1.2%
Jun 202666%19.7%4.8%2.1%4.8%2.6%
Jul 202658.7%21.6%9.6%3.5%4.3%2.3%
Aug 202648.2%26.4%14.4%4.3%4.3%2.3%
Sep 202641%33.5%15%4.5%3.6%2.4%

How has the Moultrie and Spypoint comparison changed over the last 12 months?

  • Spypoint was ahead of Moultrie in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Moultrie’s estimated Share of Search among game cameras worldwide moved from 8.8% to 15%, and its estimated monthly branded searches moved from 12.1K to 18.1K.
  • Across the 12 months ending September 2026, Spypoint’s estimated Share of Search among game cameras worldwide moved from 35.9% to 33.5%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

How did search popularity change for game cameras worldwide in September 2026?

  1. In September 2026, Spypoint gained estimated Share of Search among game cameras worldwide, from 26.4% to 33.5%.

  2. In September 2026, Moultrie gained estimated Share of Search among game cameras worldwide, from 14.4% to 15%.

Other head-to-heads among game cameras

How each brand is measured

Brandwave collects information about searches that people make online using Moultrie’s and Spypoint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Moultrie

1 branded search term

  • moultrie camera

Spypoint

1 branded search term

  • spypoint camera

How the Brand Demand Index is measured

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