Brandwave

Mitsubishi vs Nissan:Which is searched more?

In September 2026, Nissan had more branded searches than Mitsubishi among forklift dealer brands worldwide. Nissan was estimated to have 3.4M branded searches compared to Mitsubishi’s 2.2M, and held a 20% Share of Search versus Mitsubishi’s 13.4%. These are worldwide searches for English-language branded terms.

Share of Search among forklift dealer brands worldwide in September 2026Which is more popular in search, Mitsubishi or Nissan?
Mitsubishi13.4%2.2M searches
vs
Nissan20%3.4M searches

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Which is more popular in search, Mitsubishi or Nissan?

Compare the forklift dealer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mitsubishi and Nissan among forklift dealer brands worldwide, by month

Share of Search by month for Nissan, Mitsubishi. The figures are in the table below the chart.

View monthly share of search table
MonthToyotaNissanMitsubishiHyundai Construction EquipmentYale Materials HandlingClarkDoosan
Oct 202561.8%22.8%15.2%0.1%0.05%0.05%0.03%
Nov 202564.4%19.5%15.9%0.1%0.04%0.03%0.03%
Dec 202566.4%20%13.4%0.1%0.04%0.03%0.02%
Jan 202666.4%20%13.4%0.09%0.03%0.04%0.02%
Feb 202664.4%19.4%15.9%0.11%0.04%0.04%0.03%
Mar 202661.8%22.8%15.3%0.1%0.04%0.04%0.03%
Apr 202664.4%19.4%15.9%0.1%0.04%0.04%0.02%
May 202664.4%19.5%15.9%0.09%0.04%0.03%0.02%
Jun 202666.4%20%13.4%0.1%0.04%0.03%0.03%
Jul 202666.4%20%13.4%0.09%0.04%0.03%0.03%
Aug 202664.5%19.5%15.9%0.09%0.04%0.03%0.02%
Sep 202666.4%20%13.4%0.1%0.04%0.03%0.03%

How has the Mitsubishi and Nissan comparison changed over the last 12 months?

  • Nissan was ahead of Mitsubishi in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Mitsubishi’s estimated Share of Search among forklift dealer brands worldwide moved from 15.2% to 13.4%, and its estimated monthly branded searches moved from 2.7M to 2.2M.
  • Across the 12 months ending September 2026, Nissan’s estimated Share of Search among forklift dealer brands worldwide moved from 22.8% to 20%, and its estimated monthly branded searches moved from 4.1M to 3.4M.

How did search popularity change for forklift dealer brands worldwide in September 2026?

  1. In September 2026, Nissan gained estimated Share of Search among forklift dealer brands worldwide, from 19.5% to 20%.

  2. In September 2026, Mitsubishi lost estimated Share of Search among forklift dealer brands worldwide, from 15.9% to 13.4%.

Other head-to-heads among forklift dealer brands

How each brand is measured

Brandwave collects information about searches that people make online using Mitsubishi’s and Nissan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mitsubishi

1 branded search term

  • mitsubishi

Nissan

1 branded search term

  • nissan

How the Brand Demand Index is measured

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