1-800-Flowers vs Interflora:Which is more popular by branded search?
In August 2026, Interflora had more branded searches than 1-800-Flowers among flower delivery services worldwide. Interflora was estimated to have 450K branded searches compared to 1-800-Flowers’ 110K, and held a 58.8% Share of Search versus 1-800-Flowers’ 14.4%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, 1-800-Flowers or Interflora?
Compare the services that deliver flowers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Interflora, 1-800-Flowers. The figures are in the table below the chart.
View monthly share of search table
| Month | Interflora | Bloom & Wild | 1-800-Flowers | Teleflora |
|---|---|---|---|---|
| Oct 2025 | 56.3% | 20.6% | 16.9% | 6.2% |
| Nov 2025 | 55.5% | 24.8% | 13.6% | 6.1% |
| Dec 2025 | 52.3% | 23.4% | 15.7% | 8.6% |
| Jan 2026 | 61.1% | 18.3% | 15% | 5.5% |
| Feb 2026 | 58.6% | 17.5% | 17.5% | 6.4% |
| Mar 2026 | 54.9% | 30% | 11% | 4% |
| Apr 2026 | 58.5% | 17.5% | 17.5% | 6.4% |
| May 2026 | 60.5% | 14.8% | 18.1% | 6.7% |
| Jun 2026 | 57.5% | 25.7% | 11.6% | 5.2% |
| Jul 2026 | 55.4% | 24.8% | 13.6% | 6.1% |
| Aug 2026 | 58.8% | 21.6% | 14.4% | 5.3% |
| Sep 2026 | — | — | — | — |
How has the 1-800-Flowers and Interflora comparison changed over the last 12 months?
3 findings
- Interflora was ahead of 1-800-Flowers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, 1-800-Flowers’ estimated Share of Search among flower delivery services worldwide moved from 16.9% to 14.4%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 11 months ending August 2026, Interflora’s estimated Share of Search among flower delivery services worldwide moved from 56.3% to 58.8%, and its estimated monthly branded searches held steady at 450K.
How did search popularity change for flower delivery services worldwide in August 2026?
2 changes
In August 2026, Interflora gained estimated Share of Search among flower delivery services worldwide, from 55.4% to 58.8%.
In August 2026, 1-800-Flowers gained estimated Share of Search among flower delivery services worldwide, from 13.6% to 14.4%.
How each brand is measured
Brandwave collects information about searches that people make online using 1-800-Flowers’ and Interflora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
1-800-Flowers
1 branded search term
- 1-800-flowers
Interflora
1 branded search term
- interflora
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