Samsara vs Teletrac Navman:Which is more popular?
In September 2026, Teletrac Navman had more branded searches than Samsara among fleet telematics providers worldwide. Teletrac Navman had about 5,410 branded searches, while Samsara had 4,480. Teletrac Navman made up 2.3% of all fleet telematics provider searches we track, and Samsara accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about fleet telematics providers, Samsara appeared in three of the five answers and Teletrac Navman in none.
Who do people search for more?
Teletrac Navman, about 21% more searches than Samsara
Who does AI mention more?
Samsara, mentioned in 3 of 5 answers, Teletrac Navman in 0
Who does AI recommend more?
Samsara, the only one of the two named
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Top fleet telematics providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Samsara was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Teletrac Navman did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Samsara1st
Geotab2nd
Motive3rd
Verizon Connect4th
Fleetio5th
Webfleet–- Teletrac Navman–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Geotab4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Motive3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Verizon Connect3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Samsara3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Fleetio1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Webfleet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Teletrac Navman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about fleet telematics providers
5 answers
Asked ChatGPT
“Which fleet telematics provider should I use?”
Asked ChatGPT
“What are the best fleet telematics providers?”
Asked ChatGPT
“What's the best fleet telematics provider for vehicle tracking?”
Searched Google, AI Overview
“gps fleet tracking”
Searched Google, AI Overview
“truck telematics”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Samsara or Teletrac Navman more popular in search?
This chart shows how often people search Google for Samsara and Teletrac Navman by name. Each line represents a brand's share of searches for all seven fleet telematics providers we track, month by month, from English-language searches worldwide.
Share of searches by month for Teletrac Navman, Samsara. The figures are in the table below the chart.
View monthly share of searches table
| Month | Geotab | Webfleet | Fleetio | Motive | Teletrac Navman | Verizon Connect | Samsara |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 55.2% | 20.2% | 13.5% | 4.6% | 2.2% | 3.3% | 0.94% |
| Nov 2025 | 55.3% | 20.4% | 13.6% | 4.6% | 2.2% | 2.7% | 1.2% |
| Dec 2025 | 57.5% | 17.3% | 14.2% | 4% | 2.3% | 2.8% | 2% |
| Jan 2026 | 58% | 17.4% | 14.2% | 4% | 2.3% | 2.3% | 1.7% |
| Feb 2026 | 53.2% | 19.6% | 16% | 3.7% | 2.6% | 2.6% | 2.2% |
| Mar 2026 | 55.4% | 20.3% | 13.6% | 3.9% | 2.2% | 2.2% | 2.3% |
| Apr 2026 | 57.6% | 17.3% | 14.1% | 4% | 2.3% | 1.9% | 2.7% |
| May 2026 | 58.1% | 17.4% | 14.2% | 3.3% | 2.3% | 1.9% | 2.8% |
| Jun 2026 | 57.8% | 17.3% | 14.2% | 3.3% | 2.3% | 1.9% | 3.2% |
| Jul 2026 | 57.8% | 17.3% | 14.2% | 3.3% | 2.8% | 1.9% | 2.7% |
| Aug 2026 | 59.8% | 14.7% | 14.7% | 3.6% | 2.4% | 2.4% | 2.4% |
| Sep 2026 | 58.2% | 17.5% | 14.3% | 3.4% | 2.3% | 2.3% | 1.9% |
How has the Samsara and Teletrac Navman comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Samsara took it in March 2026, Teletrac Navman took it in July 2026.
- Across the 12 months ending September 2026, Samsara’s share of searches among fleet telematics providers worldwide moved from 0.94% to 1.9%, and its estimated monthly branded searches moved from 2.3K to 4.5K.
- Across the 12 months ending September 2026, Teletrac Navman’s share of searches among fleet telematics providers worldwide moved from 2.2% to 2.3%, and its estimated monthly branded searches held steady at 5.4K.
How did search popularity change for fleet telematics providers worldwide in September 2026?
2 changes
Samsara’s share of searches among fleet telematics providers worldwide has lost ground for 3 months in a row, from 3.2% to 1.9% in September 2026.
In September 2026, Teletrac Navman rose from 6th to 5th among fleet telematics providers worldwide.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Samsara’s and Teletrac Navman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Samsara
2 branded search terms
- samsara com
- samsara fleet management
Teletrac Navman
2 branded search terms
- navman fleet
- teletrac navman
Other head-to-heads among fleet telematics providers
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