Brandwave

LG vs Midea:Which is searched more?

In September 2026, Midea had more branded searches than LG among fan coil brands worldwide. Midea was estimated to have 550K branded searches compared to LG’s 18.1K, and held a 13.1% Share of Search versus LG’s 0.43%. These are worldwide searches for English-language branded terms.

Share of Search among fan coil brands worldwide in September 2026Which is more popular in search, LG or Midea?
LG0.43%18.1K searches
vs
Midea13.1%550K searches

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Which is more popular in search, LG or Midea?

Compare the fan coil brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

LG and Midea among fan coil brands worldwide, by month

Share of Search by month for Midea, LG. The figures are in the table below the chart.

View monthly share of search table
MonthMitsubishiPanasonicMideaDaikinLG
Oct 202559.5%20.5%9.8%9.8%0.48%
Nov 202560.6%20.7%10%8.1%0.6%
Dec 202554.6%22.9%11%11%0.54%
Jan 202659.5%20.5%9.8%9.8%0.48%
Feb 202659.5%24.1%8%8%0.48%
Mar 202657.2%21.5%9.4%11.5%0.46%
Apr 202654.5%25.1%9%10.9%0.44%
May 202653.9%24.1%10.8%10.8%0.44%
Jun 202646.9%21.3%17.2%14.1%0.46%
Jul 202648.6%21.1%17.9%11.9%0.48%
Aug 202656.4%20%13.9%9.3%0.46%
Sep 202653.3%22.5%13.1%10.7%0.43%

How has the LG and Midea comparison changed over the last 12 months?

  • Midea was ahead of LG in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, LG’s estimated Share of Search among fan coil brands worldwide moved from 0.48% to 0.43%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
  • Across the 12 months ending September 2026, Midea’s estimated Share of Search among fan coil brands worldwide moved from 9.8% to 13.1%, and its estimated monthly branded searches moved from 450K to 550K.

How did search popularity change for fan coil brands worldwide in September 2026?

  1. In September 2026, Midea lost estimated Share of Search among fan coil brands worldwide, from 13.9% to 13.1%.

  2. Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

Other head-to-heads among fan coil brands

How each brand is measured

Brandwave collects information about searches that people make online using LG’s and Midea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LG

1 branded search term

  • lg com

Midea

1 branded search term

  • midea

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.