Brandwave

Daikin vs Midea:Which is searched more?

In September 2026, Midea had more branded searches than Daikin among fan coil brands worldwide. Midea was estimated to have 550K branded searches compared to Daikin’s 450K, and held a 13.1% Share of Search versus Daikin’s 10.7%. These are worldwide searches for English-language branded terms.

Share of Search among fan coil brands worldwide in September 2026Which is more popular in search, Daikin or Midea?
Daikin10.7%450K searches
vs
Midea13.1%550K searches

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Which is more popular in search, Daikin or Midea?

Compare the fan coil brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Daikin and Midea among fan coil brands worldwide, by month

Share of Search by month for Midea, Daikin. The figures are in the table below the chart.

View monthly share of search table
MonthMitsubishiPanasonicMideaDaikinLG
Oct 202559.5%20.5%9.8%9.8%0.48%
Nov 202560.6%20.7%10%8.1%0.6%
Dec 202554.6%22.9%11%11%0.54%
Jan 202659.5%20.5%9.8%9.8%0.48%
Feb 202659.5%24.1%8%8%0.48%
Mar 202657.2%21.5%9.4%11.5%0.46%
Apr 202654.5%25.1%9%10.9%0.44%
May 202653.9%24.1%10.8%10.8%0.44%
Jun 202646.9%21.3%17.2%14.1%0.46%
Jul 202648.6%21.1%17.9%11.9%0.48%
Aug 202656.4%20%13.9%9.3%0.46%
Sep 202653.3%22.5%13.1%10.7%0.43%

How has the Daikin and Midea comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 12 months ending September 2026: Daikin took it in March 2026, Midea took it in June 2026.
  • Across the 12 months ending September 2026, Daikin’s estimated Share of Search among fan coil brands worldwide moved from 9.8% to 10.7%, and its estimated monthly branded searches held steady at 450K.
  • Across the 12 months ending September 2026, Midea’s estimated Share of Search among fan coil brands worldwide moved from 9.8% to 13.1%, and its estimated monthly branded searches moved from 450K to 550K.

How did search popularity change for fan coil brands worldwide in September 2026?

  1. In September 2026, Daikin gained estimated Share of Search among fan coil brands worldwide, from 9.3% to 10.7%.

  2. In September 2026, Midea lost estimated Share of Search among fan coil brands worldwide, from 13.9% to 13.1%.

Other head-to-heads among fan coil brands

How each brand is measured

Brandwave collects information about searches that people make online using Daikin’s and Midea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Daikin

1 branded search term

  • daikin

Midea

1 branded search term

  • midea

How the Brand Demand Index is measured

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