Specialized vs VanMoof:Which is more popular?
In September 2026, VanMoof had more branded searches than Specialized among electric bike brands worldwide. VanMoof had about 74,000 branded searches, while Specialized had 49,500. VanMoof made up 5.6% of all electric bike brand searches we track, and Specialized accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about electric bike brands, Specialized appeared in four of the five answers and VanMoof in none.
Who do people search for more?
VanMoof, about 49% more searches than Specialized
Who does AI mention more?
Specialized, mentioned in 4 of 5 answers, VanMoof in 0
Who does AI recommend more?
Specialized, the only one of the two named
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Top electric bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Specialized was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. VanMoof did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Aventon5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lectric4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Specialized4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rad Power Bikes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ride1Up2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Trek0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cube0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Giant0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
VanMoof0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Gazelle Bikes0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about electric bike brands
5 answers
Asked ChatGPT
“Which electric bike brand should I buy?”
Asked ChatGPT
“What are the best electric bike brands?”
Asked ChatGPT
“What's the best electric bike brand for daily commuting?”
Searched Google, AI Overview
“electric bike brands”
Searched Google, AI Overview
“electric commuter bike”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Specialized or VanMoof more popular in search?
This chart shows how often people search Google for Specialized and VanMoof by name. Each line represents a brand's share of searches for all 12 electric bike brands we track, month by month, from English-language searches worldwide.
Share of searches by month for VanMoof, Specialized. The figures are in the table below the chart.
View monthly share of searches table
| Month | Trek | Cube | Lectric | Aventon | Giant | VanMoof | Rad Power Bikes | Specialized | Gazelle Bikes | Ride1Up | Cowboy Bikes | EVELO |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 23.3% | 10.5% | 19.3% | 11.8% | 12.8% | 4.7% | 6.6% | 3.8% | 3% | 2.3% | 1.5% | 0.34% |
| Nov 2025 | 21.6% | 9.7% | 22.7% | 9.9% | 11.9% | 5.3% | 8.8% | 2.9% | 2.8% | 2.5% | 1.5% | 0.3% |
| Dec 2025 | 23.7% | 8.7% | 19.6% | 13.6% | 13% | 3.9% | 8.6% | 2.6% | 2.1% | 2.4% | 1.4% | 0.32% |
| Jan 2026 | 24.3% | 10.9% | 19.8% | 10.3% | 13.3% | 4.9% | 6.8% | 2.7% | 2.6% | 2.6% | 1.4% | 0.38% |
| Feb 2026 | 22.8% | 10.2% | 23.8% | 10.7% | 12.5% | 4.6% | 6.2% | 2.5% | 2.8% | 2.1% | 1.4% | 0.3% |
| Mar 2026 | 20% | 9% | 31.9% | 11.6% | 9% | 4% | 5.5% | 2.7% | 3% | 2% | 1.2% | 0.23% |
| Apr 2026 | 19.9% | 10.9% | 21.8% | 16% | 10.9% | 4% | 6% | 3.3% | 3.5% | 2.4% | 1.2% | 0.25% |
| May 2026 | 22.9% | 10.2% | 25% | 11.8% | 10.2% | 3.8% | 5.7% | 3.1% | 3.3% | 2.7% | 1% | 0.22% |
| Jun 2026 | 22% | 9.9% | 26.4% | 12.4% | 9.9% | 3.6% | 5.4% | 3% | 3.3% | 2.7% | 1.1% | 0.25% |
| Jul 2026 | 24.7% | 11.1% | 16.5% | 14.6% | 11.1% | 4.1% | 6.7% | 3.3% | 3.7% | 2.7% | 1.3% | 0.25% |
| Aug 2026 | 28% | 15.3% | 15.2% | 11.8% | 10.3% | 4.6% | 4.4% | 3.1% | 3.4% | 2.6% | 1.2% | 0.26% |
| Sep 2026 | 27.8% | 15.2% | 14.3% | 11.4% | 10.2% | 5.6% | 4.3% | 3.7% | 3.4% | 2.4% | 1.3% | 0.28% |
How has the Specialized and VanMoof comparison changed over the last 12 months?
3 findings
- VanMoof was ahead of Specialized in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Specialized’s share of searches among electric bike brands worldwide moved from 3.8% to 3.7%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, VanMoof’s share of searches among electric bike brands worldwide moved from 4.7% to 5.6%, and its estimated monthly branded searches moved from 60.5K to 74K.
How did search popularity change for electric bike brands worldwide in September 2026?
2 changes

In September 2026, Specialized overtook Gazelle Bikes to rank 8th among electric bike brands worldwide, with 3.7% of the searches.

In September 2026, VanMoof gained share of searches among electric bike brands worldwide, from 4.6% to 5.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Specialized’s and VanMoof’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Specialized
1 branded search term
- specialized ebike
VanMoof
1 branded search term
- vanmoof
Other head-to-heads among electric bike brands

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