Brandwave

Lectric vs VanMoof:Which is searched more?

In September 2026, VanMoof had more branded searches than Lectric among e-bike brands worldwide. VanMoof was estimated to have 74K branded searches compared to Lectric’s 40.5K, and held a 30.7% Share of Search versus Lectric’s 16.8%. These are worldwide searches for English-language branded terms.

Share of Search among e-bike brands worldwide in September 2026Which is more popular in search, Lectric or VanMoof?
Lectric16.8%40.5K searches
vs
VanMoof30.7%74K searches

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Which is more popular in search, Lectric or VanMoof?

Compare the e-bike brands drivers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lectric and VanMoof among e-bike brands worldwide, by month

Share of Search by month for VanMoof, Lectric. The figures are in the table below the chart.

View monthly share of search table
MonthVanMoofAventonGazelle BikesLectricCowboy BikesRide1UpRad Power Bikes
Oct 202523.2%18.9%15%34.6%7.2%1.1%<0.01%
Nov 202524.8%16.6%13.2%37.1%7.2%1.2%<0.01%
Dec 202520.9%20.9%11.1%38.2%7.4%1.5%0%
Jan 202624.7%16.5%13.1%36.9%7.1%1.8%<0.01%
Feb 202624%16.1%14.7%36%7.4%1.7%<0.01%
Mar 202616%13.1%12%53.2%5%0.78%<0.01%
Apr 202619.8%19.8%17.2%36%6.1%1.2%<0.01%
May 202623.7%23.7%20.6%23.7%6.5%1.7%<0.01%
Jun 202623.1%28.2%21.1%18.9%7.1%1.7%<0.01%
Jul 202624.3%24.3%22.2%19.9%7.5%1.8%<0.01%
Aug 202628.2%23.1%21.1%18.9%7.1%1.7%<0.01%
Sep 202630.7%25.1%18.7%16.8%7.3%1.5%<0.01%

How has the Lectric and VanMoof comparison changed over the last 12 months?

  • The lead changed hands once in the 12 months ending September 2026: VanMoof took it in June 2026.
  • Across the 12 months ending September 2026, Lectric’s estimated Share of Search among e-bike brands worldwide moved from 34.6% to 16.8%, and its estimated monthly branded searches moved from 90.5K to 40.5K.
  • Across the 12 months ending September 2026, VanMoof’s estimated Share of Search among e-bike brands worldwide moved from 23.2% to 30.7%, and its estimated monthly branded searches moved from 60.5K to 74K.

How did search popularity change for e-bike brands worldwide in September 2026?

  1. In September 2026, VanMoof gained estimated Share of Search among e-bike brands worldwide, from 28.2% to 30.7%.

  2. In September 2026, Lectric lost estimated Share of Search among e-bike brands worldwide, from 18.9% to 16.8%.

Other head-to-heads among e-bike brands

How each brand is measured

Brandwave collects information about searches that people make online using Lectric’s and VanMoof’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lectric

1 branded search term

  • lectric e bike

VanMoof

1 branded search term

  • vanmoof

How the Brand Demand Index is measured

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