Brandwave

How popular isLectric in search?

In August 2026, there were an estimated 195K branded searches for Lectric worldwide which is up 22.1% over the last 11 months. Lectric holds 30.4% estimated Share of Search among e-bike brands worldwide and is ranked 1st of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Lectric30.4%
  2. Aventon29.7%
  3. VanMoof11.5%
  4. Rad Power Bikes11.2%
  5. Gazelle Bikes8.6%
  6. Ride1Up5.7%
  7. Cowboy Bikes2.9%
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Which e-bike brands compete with Lectric?

Lectric against e-bike brands worldwide, by month

Share of Search by month for Lectric, Aventon, VanMoof, Rad Power Bikes, Gazelle Bikes, Ride1Up, Cowboy Bikes. The figures are in the table below the chart.

View monthly share of search table
MonthLectricAventonVanMoofRad Power BikesGazelle BikesRide1UpCowboy Bikes
Oct 202529.4%28.2%11.1%15.8%7.2%4.9%3.4%
Nov 202532.5%21.8%11.7%19.5%6.2%5%3.4%
Dec 202528.3%30.9%8.8%19.5%4.7%4.7%3.1%
Jan 202630.6%25.4%12%16.8%6.3%5.4%3.5%
Feb 202638.1%24.1%10.3%14%6.3%4%3.2%
Mar 202640.6%25.4%8.8%12%6.6%3.9%2.7%
Apr 202630.6%33.7%8.5%12.8%7.3%4.5%2.6%
May 202643.1%24%7.6%11.5%6.6%5%2.1%
Jun 202645.4%23.9%7%10.5%6.4%4.8%2.2%
Jul 202628.6%31.8%8.8%14.6%8.1%5.3%2.7%
Aug 202630.4%29.7%11.5%11.2%8.6%5.7%2.9%
Sep 2026———————

  1. 1.Lectric

    30.4%

    Moved from 2nd to 1st. 195K estimated branded searches, -0.37% vs prior month. Share +1.7 points.

  2. 2.Aventon

    29.7%

    Moved from 1st to 2nd. 191K estimated branded searches, -12.5% vs prior month. Share -2.2 points.

  3. 3.VanMoof

    11.5%

    Moved from 4th to 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +2.7 points.

  4. 4.Rad Power Bikes

    11.2%

    Moved from 3rd to 4th. 71.6K estimated branded searches, -28.2% vs prior month. Share -3.4 points.

  5. 5.Gazelle Bikes

    8.6%

    Held 5th. 55.3K estimated branded searches, 0% vs prior month. Share +0.5 points.

  6. 6.Ride1Up

    5.7%

    Held 6th. 36.9K estimated branded searches, +2.2% vs prior month. Share +0.5 points.

  7. 7.Cowboy Bikes

    2.9%

    Held 7th. 18.7K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between Lectric and its closest rivals

How has branded search demand for Lectric changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lectric worldwide rose from 160K to 195K.
  • Across the 11 months ending August 2026, Lectric’s estimated Share of Search among e-bike brands worldwide increased from 29.4% to 30.4%.
  • Across the 11 months ending August 2026, Lectric’s estimated Share of Search among e-bike brands worldwide peaked at 45.4% in June 2026 and was lowest at 28.3% in December 2025.

How did search popularity change for e-bike brands worldwide in August 2026?

  1. In August 2026, Lectric overtook Aventon to take the highest estimated Share of Search among e-bike brands worldwide, at 30.4%.

  2. In August 2026, VanMoof overtook Rad Power Bikes to rank 3rd among e-bike brands worldwide, at 11.5%.

  3. In August 2026, Gazelle Bikes gained estimated Share of Search among e-bike brands worldwide, from 8.1% to 8.6%.

  4. In August 2026, Rad Power Bikes lost estimated Share of Search among e-bike brands worldwide, from 14.6% to 11.2%.

  5. In August 2026, Aventon lost estimated Share of Search among e-bike brands worldwide, from 31.8% to 29.7%.

  6. Cowboy Bikes’ estimated Share of Search among e-bike brands worldwide has gained ground for 3 months in a row, from 2.1% to 2.9% in August 2026.

Where does Lectric compete?

Lectric is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
E-bike brands1st of 730.4%Shown above
Electric bike brands1st of 539.1%Show ranking

How is Lectric measured?

Brandwave collects information about searches that people make online using Lectric’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

8 branded search terms

  • ebike lectric
  • ebikes lectric
  • lectric
  • lectric ebikes
  • lectric electric bike
  • lectric xp
  • lectric xpedition
  • lectricebikes com

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How the Brand Demand Index is measured

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