Brandwave

Conga vs DealHub:Which is more popular?

In September 2026, Conga had more branded searches than DealHub among CPQ platforms worldwide. Conga had about 880 branded searches, while DealHub had 320. Conga made up 15.9% of all CPQ platform searches we track, and DealHub accounted for 5.8%. When we asked ChatGPT and Google AI Overviews about CPQ platforms, both Conga and DealHub appeared in all five answers. Conga was mentioned before DealHub in three out of five answers.

Among CPQ platforms worldwide in September 2026

Who do people search for more?

Conga, about 3 searches for every 1 for DealHub

Conga 880 searchesDealHub 320 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Conga in 5 of 5DealHub in 5 of 5

Who does AI recommend more?

Conga, named ahead of DealHub in 3 of 5 answers

Conga first in 3DealHub first in 2

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Top CPQ platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Conga and DealHub showed up in all five answers. Conga was listed before DealHub in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Conga1st
  2. DealHub2nd
  3. Oracle CPQ3rd
  4. Tacton4th
  5. PROS5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Oracle CPQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Conga5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DealHub5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tacton3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PROS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about CPQ platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Conga or DealHub more popular in search?

This chart shows how often people search Google for Conga and DealHub by name. Each line represents a brand's share of searches for all five CPQ platforms we track, month by month, from English-language searches worldwide.

Conga and DealHub among CPQ platforms worldwide, by month

Share of searches by month for Conga, DealHub. The figures are in the table below the chart.

View monthly share of searches table
MonthTactonOracle CPQCongaPROSDealHub
Oct 202541.3%27%18.5%8.7%4.6%
Nov 202541%32.5%15%7%4.4%
Dec 202538.3%32.3%14.5%8.5%6.5%
Jan 202641.2%32.6%12.3%7.2%6.7%
Feb 202636.6%36.6%13.4%7.5%5.9%
Mar 202636%36%13.2%7.5%7.2%
Apr 202640.2%31.8%14.7%6.7%6.5%
May 202641.8%33.1%12.5%5.7%6.8%
Jun 202637.2%37.2%14.1%5.3%6.3%
Jul 202643.4%28.9%15.9%6%5.8%
Aug 202644.7%29.8%13.4%6.1%6%
Sep 202643.4%28.9%15.9%6%5.8%

How has the Conga and DealHub comparison changed over the last 12 months?

3 findings
  • Conga was ahead of DealHub in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Conga’s share of searches among CPQ platforms worldwide moved from 18.5% to 15.9%, and its estimated monthly branded searches moved from 1.3K to 880.
  • Across the 12 months ending September 2026, DealHub’s share of searches among CPQ platforms worldwide moved from 4.6% to 5.8%, and its estimated monthly branded searches held steady at 320.

How did search popularity change for CPQ platforms worldwide in September 2026?

1 change
  1. In September 2026, Conga gained share of searches among CPQ platforms worldwide, from 13.4% to 15.9%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Conga’s and DealHub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Conga

1 branded search term

  • conga cpq

DealHub

1 branded search term

  • dealhub cpq

How the Brand Demand Index is measured

Other head-to-heads among CPQ platforms

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