Chicken noodle soup brands:Which are searched most?
In September 2026, Campbell's was the most searched among chicken noodle soup brands worldwide, with an estimated 356K branded searches and 70.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Campbell's70.6%
Lipton14.7%Progresso14.7%
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Share of SearchLeaderboard
Compare the chicken noodle soup brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Campbell's, Lipton, Progresso. The figures are in the table below the chart.
View monthly share of search table
| Month | Campbell's | Lipton | Progresso |
|---|---|---|---|
| Oct 2025 | 69.4% | 15.3% | 15.3% |
| Nov 2025 | 86.1% | 6.9% | 6.9% |
| Dec 2025 | 75.1% | 12.4% | 12.4% |
| Jan 2026 | 67.8% | 16.1% | 16.1% |
| Feb 2026 | 70.6% | 14.7% | 14.7% |
| Mar 2026 | 68.4% | 14.2% | 17.4% |
| Apr 2026 | 67.2% | 14.8% | 18.1% |
| May 2026 | 67.2% | 14.8% | 18.1% |
| Jun 2026 | 66% | 15.3% | 18.7% |
| Jul 2026 | 68.4% | 15.8% | 15.8% |
| Aug 2026 | 68.4% | 15.8% | 15.8% |
| Sep 2026 | 70.6% | 14.7% | 14.7% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.6% | 356K | +11.3% | +2.3 points | |
| 2, held 2nd | 14.7% | 74K | 0% | -1.1 points | |
| 3, held 3rd | 14.7% | 74K | 0% | -1.1 points |
70.6%
Held 1st. 356K estimated branded searches, +11.3% vs prior month. Share +2.3 points.
2.
Lipton14.7%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -1.1 points.
14.7%
Held 3rd. 74K estimated branded searches, 0% vs prior month. Share -1.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among chicken noodle soup brands worldwide?
3 brands
In September 2026, Campbell's was the most searched among chicken noodle soup brands worldwide, with an estimated 356K branded searches and 70.6% estimated Share of Search within this set. Lipton is in 2nd place, 56 percentage points behind at 14.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Campbell's | 69.4% → 70.6% | 86.1%Nov 2025 | 66%Jun 2026 | 1st |
| Lipton | 15.3% → 14.7% | 16.1%Jan 2026 | 6.9%Nov 2025 | 2nd |
| Progresso | 15.3% → 14.7% | 18.7%Jun 2026 | 6.9%Nov 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Campbell's’ estimated Share of Search among chicken noodle soup brands worldwide increased from 69.4% to 70.6%.
- Across the 12 months ending September 2026, Lipton’s estimated Share of Search among chicken noodle soup brands worldwide decreased from 15.3% to 14.7%.
- Across the 12 months ending September 2026, Progresso’s estimated Share of Search among chicken noodle soup brands worldwide decreased from 15.3% to 14.7%.
- Across the 12 months ending September 2026, Campbell's’ estimated Share of Search among chicken noodle soup brands worldwide peaked at 86.1% in November 2025 and was lowest at 66% in June 2026.
- Across the 12 months ending September 2026, Lipton’s estimated Share of Search among chicken noodle soup brands worldwide peaked at 16.1% in January 2026 and was lowest at 6.9% in November 2025.
- Across the 12 months ending September 2026, Progresso’s estimated Share of Search among chicken noodle soup brands worldwide peaked at 18.7% in June 2026 and was lowest at 6.9% in November 2025.
How did search popularity change for chicken noodle soup brands worldwide in September 2026?
3 changes
In September 2026, Campbell's gained estimated Share of Search among chicken noodle soup brands worldwide, from 68.4% to 70.6%.
In September 2026, Lipton lost estimated Share of Search among chicken noodle soup brands worldwide, from 15.8% to 14.7%.
In September 2026, Progresso lost estimated Share of Search among chicken noodle soup brands worldwide, from 15.8% to 14.7%.
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