Brandwave

Archer vs Oregon:Which is searched more?

In August 2026, Oregon had more branded searches than Archer among chainsaw bars worldwide. Oregon was estimated to have 5.4K branded searches compared to Archer’s 90, and held a 0.27% Share of Search versus Archer’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among chainsaw bars worldwide in August 2026Which is more popular in search, Archer or Oregon?
Archer<0.01%90 searches
vs
Oregon0.27%5.4K searches

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Which is more popular in search, Archer or Oregon?

Compare the chainsaw bars shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Archer and Oregon among chainsaw bars worldwide, by month

Share of Search by month for Oregon, Archer. The figures are in the table below the chart.

View monthly share of search table
MonthOregonArcher
Oct 20250.31%<0.01%
Nov 20250.35%<0.01%
Dec 20250.32%<0.01%
Jan 20260.29%<0.01%
Feb 20260.29%<0.01%
Mar 20260.27%<0.01%
Apr 20260.24%<0.01%
May 20260.24%<0.01%
Jun 20260.22%<0.01%
Jul 20260.27%<0.01%
Aug 20260.27%<0.01%
Sep 2026——

How has the Archer and Oregon comparison changed over the last 12 months?

  • Oregon was ahead of Archer in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Archer’s estimated Share of Search among chainsaw bars worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 110 to 90.
  • Across the 11 months ending August 2026, Oregon’s estimated Share of Search among chainsaw bars worldwide moved from 0.31% to 0.27%, and its estimated monthly branded searches moved from 6.6K to 5.4K.

How did search popularity change for chainsaw bars worldwide in August 2026?

  1. Estimated monthly branded searches for Archer worldwide fell 18.2% over 11 measured months, from 110 to 90 in August 2026.

  2. Estimated monthly branded searches for Oregon worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Archer’s and Oregon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Archer

1 branded search term

  • archer chainsaw bar

Oregon

1 branded search term

  • oregon chainsaw

How the Brand Demand Index is measured

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